Zeeto

Zeeto’s pricing model is based on a real-time bidding (RTB) system, where advertisers pay per lead rather than a fixed subscription fee. Signing up and using the platform is free, and there is no minimum spend requirement, allowing advertisers to control their budgets flexibly. Costs are determined by the bid amount advertisers set for specific user attributes—such as demographics, interests, or behaviors—making it a performance-based pricing structure. Advertisers can choose from various campaign types, including email, phone, linkout, and direct mail, each priced according to lead quality and targeting complexity. Zeeto bills advertisers daily via credit card for the previous day’s activity, and publishers earn revenue through a customized revenue share model based on ad performance and traffic volume. While exact pricing figures are not publicly listed, Zeeto’s cost-per-lead model ensures that advertisers only pay for qualified, high-intent leads, offering strong ROI potential.