Resly
By Resly Pty Ltd
Resly delivers an all-in-one property management platform specifically for the management rights and holiday letting sector, enabling users to streamline reservations, compliance, trust accounting, guest communications, and reporting. Its cloud-first model offers secure, remote access and integrates with major hospitality systems.
Founded by Rico Chen, Resly was born from a desire to solve the frustrations of outdated and complex trust account and property management tools. The company spent nearly three years on R&D, collaborating with industry leaders and stakeholders to ensure compliance and feature depth. Headquartered in Queensland and with offices in Sydney, Resly maintains a relatively small, agile team (fewer than 25 employees).
Resly’s platform includes:
Trust and compliance accounting: Intuitive, regulatory-compliant tools tailored to Australian law.
Reservations and channel management: Automated bookings, support for direct and OTA (Online Travel Agency) bookings.
Integrated communications: Branded email/SMS confirmations and guest engagement features.
Payment automation: Secure, PCI-compliant processing and bank reconciliation tools.
Real-time reporting: Access to centralized, detailed business intelligence, audit logs, and reports.
Custom integrations: Works with services like Expedia, Airbnb, Mailchimp, Feefo, and more.
Recent development has focused on enhanced automation, deeper channel connections, expanded integrations, and improvements to both UI and reporting tools. The platform regularly updates to meet compliance changes and user requests, such as dynamic pricing, improved customizable communications, and analytics dashboards.
Resly emphasizes doing business differently, focusing on innovation, transparency, and enabling customer success. Its culture favors long-term relationships, community building, and positive social impact. The company is also committed to sustainability, minimizing its environmental footprint, and supporting the broader community through responsible practices.
Resly primarily serves small to medium-sized hotels, boutique resorts, and independent accommodation providers throughout Australia. Its customer base is growing, especially among management rights holders and vacation rental businesses seeking streamlined, modern tech. The platform maintains a strong reputation for personalized support, customer responsiveness, and involvement with industry associations and client feedback.
