Groundcover is a full-stack cloud-native observability platform specifically designed for Kubernetes environments. It provides comprehensive monitoring of the three pillars of observability—logs, metrics, and traces—from the infrastructure level up to the application layer. The core technology is a zero-code instrumentation approach powered by eBPF (extended Berkeley Packet Filter) sensors, which run in the Linux kernel to capture all telemetry data across the entire Kubernetes stack without requiring code changes, sidecar containers, or extensive configuration. Key features include an in-cloud architecture that keeps data private and secured within the customer's own cloud environment (eliminating data ingestion costs), automatic detection and correlation of Kubernetes-native failures (like OOM kills and container crashes), a unified view for multi-cluster monitoring, and tools for real-time analysis, alerting, and automated troubleshooting.
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Groundcover also introduced an AI-powered migration service designed to ease transitions from legacy platforms such as Datadog by automating the migration of monitors, dashboards, and telemetry data.
Groundcover emphasizes a culture of speed, bold thinking, and simplicity. The company values craftsmanship in product development and maintains a passionate, dedicated team described as "imperfect perfectionists." The workplace environment, primarily located in Tel Aviv, promotes community through vibrant office spaces offering amenities like rooftop meetups, company parties, yoga sessions, and a dog-friendly atmosphere. Collaboration across their Israeli and U.S. teams fosters diversity of thought and continuous innovation.
Groundcover serves a diverse range of customers, including fast-growing tech companies and Fortune 100 enterprises. Their observability platform is considered mission-critical by DevOps and engineering teams who rely on it for comprehensive monitoring, troubleshooting, and system resilience. Noteworthy customers include Lemonade, SimilarWeb, Geosite, and CommonGround, among others. The company actively supports its users through direct engagement channels such as Slack communities, providing expert help and ensuring effective adoption and feature utilization.
