Name: Goodworld
Brand: Goodworld
SKU: 68b575540c5b335a603bb9c8
Rating: 4.6 (19 reviews)

Overview of Goodworld Software Company

Goodworld is a U.S.-based social impact technology company that provides software for nonprofits and purpose-driven businesses. Its platform enables organizations to manage fundraising, volunteering, employee engagement, and social impact campaigns all in one place.

Founding and Growth

Founded: 2015
Founders: Richie Kendall and Dale Pfeifer
Initial Focus: The company began with #donate, a tool that enabled charitable giving via social media comments.
Growth Trajectory: Goodworld evolved from a social media donation tool into a full-fledged Impact CRM and CSR platform, serving thousands of organizations globally.

Funding and Valuation

Goodworld has received venture funding, though exact figures and valuation are not publicly disclosed.
It has been incubated by Barclays Bank and supported by Mastercard, indicating strong institutional backing and credibility.

Product Offerings and Features

Goodworld offers a suite of tools for both nonprofits and companies:

For Nonprofits:

Donation Management: One-time, recurring, spare change, and payroll donations
Fundraising Tools: Peer-to-peer, campaign pages, auctions, text-to-give
Volunteer Management: Scheduling, tracking, engagement
Impact CRM: Tracks donor behavior and social impact metrics
Reporting & Analytics: Real-time dashboards and exportable reports

For Companies:

Employee Engagement: Recognition, rewards, surveys, feedback
Workplace Giving: Payroll donations, matching gifts
ESG & DEI Campaigns: Tools to support sustainability and inclusion goals
Branded Campaigns: Custom URLs and campaign pages

Acquisitions and Product Expansion

In 2021, Goodworld acquired Cheerful Giving, a platform focused on millennial engagement and mobile-first donations.
This acquisition expanded Goodworld’s capabilities in mobile giving, gamified fundraising, and daily impact tracking.

Goodworld AI and New Features

Recent additions to the platform include:

eCards & GiveCards: Digital gifting tools for donors and employees
Text Keywords: SMS-based donation triggers
Auction Tools: For fundraising events
Volunteer Suite: Advanced volunteer tracking and engagement

Company Culture and Values

Goodworld emphasizes social impact, transparency, and inclusivity.
The team is described as warm, responsive, and mission-driven, with a focus on helping organizations “create value fueled by values.”
It promotes a culture of generosity, connection, and purpose.

User Base and Community

Serves thousands of organizations, including nonprofits, CSR departments, and ESG-focused enterprises.
Notable partners include Mastercard, Lyft, and Barclays.
Community includes donors, volunteers, employees, and beneficiaries, all connected through the platform’s CRM and engagement tools.

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Alternatives

Categories Associated

Product Offerings and Features

For Nonprofits:

For Companies: