VWO (Visual Website Optimizer) by Wingify is a market-leading digital experience optimization platform. It helps businesses analyze, optimize, and personalize their websites, mobile apps, and other digital properties. By providing comprehensive tools for experimentation and conversion rate optimization (CRO), VWO empowers teams across product management, engineering, marketing, and UX to enhance user experiences and drive business growth.
Wingify was founded in 2010 by Paras Chopra in India. The company has grown significantly since its inception, becoming a globally recognized player in the digital optimization space. Over the years, Wingify has expanded its product offerings and customer base, serving thousands of businesses worldwide.
Wingify has focused on organic growth and product development rather than acquisitions. The company continuously expands its product capabilities through feature enhancements and integrations with third-party tools.
Wingify prides itself on building globally admired technology products from India. The company emphasizes a privacy-first approach, ensuring that its products are secure and compliant with international data protection laws. Wingify fosters a culture of innovation, collaboration, and customer-centricity, aiming to deliver exceptional digital experiences.
VWO serves a diverse range of customers, from small businesses to large enterprises, across various industries. The platform is used by over 40,297 customers in 170+ countries, optimizing more than 110 billion experiences and running over 2 million experiments. VWO has a strong community of users who share insights, best practices, and success stories, contributing to the platform's continuous improvement.
