Name: Pixlr
Brand: Inmagine Group
SKU: 63ab26bd593ff29a439e7e44
Rating: 4.8 (461 reviews)

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Pixlr

By Inmagine Group

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Graphic Design Software

Photo Editing Software

Overview of Pixlr Software Company

Pixlr is a powerful web-based photo editor that provides a suite of tools for image editing, graphic design, and retouching. Catering to users of all skill levels, it offers an intuitive interface and features like AI-powered editing, filters, and advanced layering options. Pixlr is accessible via browsers or mobile apps and includes free and premium subscription plans, making it a versatile choice for creative professionals and casual users.

Founding and Growth

Pixlr was founded in 2008 with the vision of making photo editing accessible to everyone. It gained popularity as one of the first cloud-based photo editing tools, offering flexibility and ease of use. In 2011, Autodesk acquired Pixlr, further enhancing its capabilities and reach. In 2017, Pixlr became part of 123RF, a subsidiary of the Inmagine Group, marking a new phase of growth and innovation.

Funding and Valuation

Not available.

Product Offerings and Features

Pixlr offers a comprehensive suite of tools designed to cater to various levels of expertise:

Pixlr X: A user-friendly editor with AI-powered tools, perfect for quick edits and design projects.
Pixlr E: An advanced editor with professional-grade tools for detailed photo editing.
Pixlr Mobile Apps: Editing on the go with intuitive mobile tools for iOS and Android devices.
AI-Powered Features: Background removal, one-click edits, and smart enhancements.
Templates and Design Tools: Pre-made templates for creating social media graphics, posters, and more.

Acquisitions and Product Expansion

Pixlr has undergone significant transformation through its acquisitions. After its acquisition by Autodesk in 2011, Pixlr expanded its offerings and gained a foothold in the professional editing market. Its subsequent acquisition by 123RF in 2017 under the Inmagine Group has focused on integrating AI technologies and enhancing its user-friendly design approach.

Pixlr AI and New Features

Pixlr continually introduces features aimed at simplifying the creative process. Recent updates include:

AI Image Generation: Leveraging AI to create and edit images efficiently.
Background Removal Tool: A popular feature for creating professional-quality designs.
Customizable Templates: Enhanced design templates for quicker content creation.

Company Culture and Values

As part of the Inmagine Group, Pixlr emphasizes innovation, accessibility, and user empowerment. The company strives to democratize design, ensuring that its tools are available and easy to use for creators of all skill levels.

User Base and Community

Pixlr serves a diverse user base that includes casual users, small businesses, educators, and professional designers. Its intuitive tools and powerful features make it a popular choice for creating social media content, advertisements, and personal projects. Pixlr’s community actively engages through tutorials, resources, and forums, fostering a collaborative environment for creative growth.