
Outfindo is an AI technology company founded in 2020 and based in Prague, Czech Republic, specializing in guided selling and product data enrichment solutions for e-commerce. The company aims to transform the online shopping experience by helping customers find the right products through conversational, AI-driven product guides and helping retailers manage and enrich their product data effectively. Its core technology leverages AI to analyze customer behavior and match product options to customer needs, boosting conversion rates and customer satisfaction.
Outfindo was founded by Jan Matějů, former professional cyclist, along with Ondrej Bouda and Martin Chrz. Since its inception in 2020, Outfindo has grown rapidly with a 3x revenue increase since early 2024. It expanded its services across 26 product categories in 10 countries, securing partnerships with major e-retailers such as Grenion and Cycles UK.
Outfindo has raised a total of approximately $2.68 million in funding, including a €1.2 million late seed round announced in January 2025. The round was led by prominent investors including Eleven Ventures, Lighthouse Ventures, and Borovicka Capital. While a specific valuation figure is not disclosed, the company is currently in the Seed VC stage and shows positive financial momentum and growth potential.
Outfindo’s flagship product is the AI-powered Product Guide, which facilitates intuitive, guided selling through a conversational question-and-answer format that helps customers narrow down product choices. It also offers the Outfindo Beacon, which personalizes recommendations based on customer behavior analysis, and Outfindo Diver for ensuring accurate and enriched product data. These tools are designed to improve customer engagement, reduce decision fatigue, and increase sales by seamlessly integrating into e-commerce platforms.
The company has steadily expanded its product offering to cover multiple product categories and countries, solidifying its footprint in the e-commerce technology sector.
Recent growth and development have focused on enhancing AI learning capabilities for matchmaking products to customers’ needs and implementing more detailed customer insights to optimize the shopping journey. Outfindo continually improves its guidance flows based on data-driven insights, providing quicker and more personalized shopping experiences for users.
Outfindo’s culture emphasizes innovation, data-driven decision-making, and customer-centricity. They pride themselves on shaking the status quo through fresh, innovative approaches and making complex shopping processes simple and accessible. The company values agility, progressive technology adoption, and a dedication to improving both retailer and consumer experiences in e-commerce.
Outfindo’s user base includes e-commerce retailers and shoppers primarily across Europe, spanning 10 countries and 26 product categories. Key clients include well-known brands in specialty retail markets such as cycling. Feedback from clients highlights ease of implementation, improved product guidance, and high customer satisfaction through the use of their AI tools.