

Optimus Price
By Optimus Price
Optimus Price is an AI-driven software company specializing in pricing optimization, demand forecasting, and competitor price monitoring. Founded by scientists from the Barcelona Supercomputing Center, the company leverages advanced AI algorithms to help businesses optimize their pricing strategies, manage product catalogs, and forecast demand accurately.
Optimus Price was founded in 2016 by Carlos Fenollosa and Ramón Goñi. The company has grown steadily, establishing itself as a leader in the pricing optimization space. Headquartered in Barcelona, Spain, Optimus Price has expanded its operations across Europe and beyond, serving a diverse range of clients.
Optimus Price has raised a total of $1.14 million in funding over several rounds. Key investors include Wayra, Zone2boost, and various business angels. The company has successfully completed multiple funding rounds, including equity crowdfunding and venture capital investments. This financial backing has enabled Optimus Price to scale its operations and enhance its product offerings.
Optimus Price offers a comprehensive suite of features designed to optimize pricing strategies and improve business efficiency. Key features include:
In a strategic move to enhance its capabilities, Optimus Price merged with Athena, a specialist in price and competitor monitoring and digital marketing applications. This merger has allowed Optimus Price to offer a unified AI-driven solution for pricing, demand forecasting, stock management, and promotional processes, positioning it as a comprehensive tool for both online and offline retailers.
Optimus Price continuously updates its platform to incorporate new features and improvements. Recent updates have focused on enhancing the AI algorithms for more accurate pricing and demand forecasting, as well as improving the user interface for better usability.
Optimus Price prides itself on its innovative and collaborative culture. The company values transparency, continuous learning, and customer-centricity. With a diverse team based in Barcelona, Optimus Price actively participates in industry events and seminars to promote the understanding and application of AI in business. The company is also committed to maintaining high standards of data security and compliance with industry regulations.
Optimus Price serves a wide range of clients, from small businesses to large multinational corporations. Notable clients include Nestlé and SONAE, who have leveraged the platform to improve their pricing strategies and sales forecasting. The company has a growing community of users who benefit from its comprehensive training and support services, including live online training, documentation, and customer support.