

kvCORE
By Inside Real Estate
kvCORE is a comprehensive cloud-based customer relationship management (CRM) platform designed for real estate professionals. It is developed by Inside Real Estate, a leading independent technology company in the real estate sector. The platform offers an all-in-one solution for brokerages, teams, and agents to manage their entire business operations on a single platform.
Inside Real Estate, the company behind kvCORE, has grown rapidly since its inception. It has become one of the fastest-growing real estate software companies, serving over 190,000 users across the U.S. and Canada. The company's growth has been supported by strategic acquisitions and continuous innovation in its product offerings.
Inside Real Estate is backed by venture capital firm 42.Ventures and operates in coordination with private equity funds. It is part of NexPhase Capital's portfolio, which acquired Inside Real Estate alongside Kunversion in 2016.
Smart CRM: An AI-powered system that automates lead management and enhances productivity.
IDX Websites: Customizable websites that integrate with MLS data for property listings.
Marketing Tools: Includes SEO-ready websites, social media integration, email marketing automation, and more.
Business Analytics: Offers comprehensive dashboards for tracking business performance and lead generation analytics.
Inside Real Estate has expanded its product suite through strategic acquisitions. Notably, it acquired BrokerSumo in 2017, enhancing kvCORE's functionality with commission management and transaction tracking capabilities. These acquisitions have strengthened kvCORE's position as a leading real estate software platform.
Recent updates to kvCORE have focused on improving usability and connectivity. The platform's spring 2021 release introduced features like Playbooks for streamlined marketing actions and enhanced lead management tools called "Ponds" for organizing contacts. These updates aim to make the platform faster, smarter, and more connected.
Inside Real Estate emphasizes innovation, customer satisfaction, and providing value to its users. The company aims to empower real estate professionals by delivering cutting-edge technology solutions that simplify business processes and enhance client relationships.
kvCORE serves a diverse user base of over 190,000 agents, teams, and brokers across North America. It is particularly popular among eXp Realty agents due to its inclusion in their membership fees. The platform fosters a community of real estate professionals who benefit from its comprehensive features and integrations.