Graduway is a leading alumni engagement platform that empowers educational institutions and nonprofits to build vibrant, purpose-driven communities. It provides a secure, branded digital space where alumni, students, and supporters can connect, mentor, network, and contribute to institutional goals. Graduway is now part of Gravyty, a unified social good software company that includes other products like Gratavid, Peerpal, and Raise.
Graduway was founded in the early 2010s by Daniel Cohen, a former investment banker and Oxford MBA graduate, who identified a gap in how institutions engaged alumni digitally. The company quickly gained traction among universities and schools seeking to modernize alumni relations. Over the years, Graduway expanded its offerings and client base, becoming a trusted name in alumni engagement across more than 2,500 institutions globally.
Its growth was accelerated through strategic mergers, including with Gravyty (focused on AI-powered fundraising) and Gratavid (a video messaging platform), forming a powerful ecosystem for community engagement and donor relations.
Graduway has received multiple rounds of funding from private investors and venture capital firms, though specific valuation figures are not publicly disclosed. The merger with Gravyty and Gratavid positioned the company as a major player in the social good SaaS space, with a combined client base spanning the education, nonprofit, and corporate sectors. The unified brand, Gravyty, now operates with nearly 200 employees worldwide and serves thousands of institutions.
Graduway’s core product is a customizable alumni engagement platform offering:
These features are designed to foster lifelong relationships, drive career development, and cultivate a culture of giving
Graduway’s merger with Gravyty and Gratavid marked a significant expansion. Gravyty brought AI-powered fundraising tools, while Gratavid added personalized video messaging capabilities. Together, they launched a suite of products including:
This ecosystem allows institutions to manage alumni, donors, students, and volunteers in one integrated platform
Recent updates to Graduway include:
These updates reflect the company’s commitment to innovation and inclusivity
Gravyty, the parent brand, emphasizes a “force for good” philosophy. Led by President Sevonne Eliyahu, the company invests heavily in employee well-being, diversity, and client success. Teams are described as extensions of their clients, offering “white glove” onboarding and support. The culture is collaborative, mission-driven, and focused on empowering institutions to unlock their full potential.
Graduway serves over 2,500 institutions worldwide, including top universities like UCLA, which called the platform a “game-changer” for alumni engagement. Its user base includes alumni, students, faculty, and donors, with communities ranging from a few hundred to tens of thousands. The platform supports global engagement, with multilingual capabilities and mobile accessibility, making it ideal for institutions with international reach.
