Avira Antivirus for Small Business
by Avira OEM
by Avira OEM
Profile Information Last updated on: 11 August 2024
Profile Information Last updated on: 11 August 2024
We help make selecting a software for your business effortless, economical and efficient.
by Avira OEM
by Avira OEM
Profile Information Last updated on: 11 August 2024
Profile Information Last updated on: 11 August 2024
Avira Operations GmbH & Co. KG is a German multinational computer security software company primarily recognized for its antivirus software, particularly the Avira Free Security suite. Although officially founded in 2006, the company's roots trace back to 1986 with the development of antivirus solutions by its predecessor, H+BEDV Datentechnik GmbH. Avira is headquartered in Tettnang, Germany, and operates globally with offices in the United States, China, Romania, and Japan. In 2021, Avira was acquired by NortonLifeLock (now known as Gen Digital), which enhances its market presence alongside other brands like Norton and Avast.
Avira was founded by Tjark Auerbach in 1986, initially under the name AntiVir. The company has undergone several name changes and expansions since its inception. It gained significant traction in the cybersecurity market, especially in Europe, and by 2012, it had a user base exceeding 100 million devices. The company's freemium model has been a key driver of its growth, allowing it to reach a wide audience with its free antivirus offerings while converting a portion of that base into paid subscribers.
Avira was sold to the investment firm Investcorp in April 2020 for approximately $180 million. Shortly thereafter, in December 2020, it was acquired by NortonLifeLock for $360 million. This acquisition was part of NortonLifeLock's strategy to expand its international footprint and enhance its cybersecurity offerings. As of its last known valuation in April 2020, Avira was valued at $180 million.
Key features of Avira Antivirus for Small Business include:
The acquisition by NortonLifeLock has allowed Avira to leverage additional resources and technology for product expansion. Avira's integration into the NortonLifeLock ecosystem enhances its capabilities, particularly in areas like cloud security and identity protection. The company's strategy focuses on continuous improvement and innovation in its product offerings, ensuring they remain competitive in the rapidly evolving cybersecurity landscape.
Avira promotes a culture centered around integrity, innovation, and collaboration. The company encourages its employees to think creatively and work together to develop cutting-edge security solutions. Avira emphasizes a supportive work environment where teamwork and mutual assistance are valued, fostering a sense of community among its workforce.
Avira boasts a significant user base, with over 30 million installations of its free software and more than 1.5 million paying customers. The company has cultivated a strong community of users who appreciate its commitment to providing reliable security solutions without compromising user data. Avira's freemium model has allowed it to maintain a broad reach, with many users transitioning from free to paid versions as their security needs evolve.