

15Five
By 15Five
15Five is a performance management software company that focuses on improving employee engagement, retention, and performance through human-centered leadership. The platform provides tools for continuous feedback, goal setting, and employee development, making it a strategic command center for HR leaders and managers. Founded in 2011, 15Five aims to create thriving workplaces by fostering communication, trust, and alignment between employees and their organizations.
15Five was co-founded in 2011 by David Hassell (CEO) with the vision of creating a workplace where people could thrive. The company initially started as a simple weekly check-in tool inspired by Patagonia's "5-15 reports," which allowed employees to provide quick updates to managers. Over the years, it has evolved into a comprehensive continuous performance management platform. The COVID-19 pandemic accelerated its adoption as organizations shifted to hybrid and remote work environments, emphasizing the need for employee engagement and well-being.
15Five has raised a total of $94.7 million in funding across multiple rounds:
Series C: $52M in 2022, led by Quad Partners with participation from previous investors like Matrix Partners and Point Nine Capital.
The company's valuation reached approximately $130 million after its Series B round in 2019. The funding has been used to scale operations, invest in R&D, enhance product offerings, and expand into new markets.
15Five offers a range of tools designed to improve employee performance and engagement:
Check-ins: Weekly feedback loops to replace status reports.
Best-Self Review®: Guided performance reviews focusing on growth and goals.
1-on-1s: Structured meeting templates for alignment and engagement.
Career Hub: Tools for co-creating career development plans.
High Fives: Peer recognition features to foster a culture of appreciation.
Engagement Surveys: Anonymous surveys to measure employee sentiment.
OKR Tracking: Goal-setting features aligned with organizational objectives.
AI-Powered Manager Copilot: Real-time insights and recommendations for managers.
These features are available through tiered pricing plans (Engage, Perform, Total Platform), allowing organizations to choose based on their needs.
15Five has expanded its product suite over time through innovation rather than acquisitions. Key product launches include:
Transform (2021): A manager training program combining coaching with online learning.
AI Features (2023): Integration with OpenAI's large language model to provide advanced insights, automate review writing, and guide managers on team engagement strategies.
These expansions demonstrate the company's commitment to blending software with human-centered learning.
Recent updates include:
AI-Assisted Reviews (2024): Automates performance review writing using data from check-ins, feedback, and OKRs.
Custom Learning Tracks (2024): Allows admins to curate professional development content for managers from thought leaders like Marshall Goldsmith.
Enhanced Manager Copilot (2024): Provides open-chat interaction for real-time manager support.
These features aim to streamline administrative tasks while enhancing the effectiveness of HR leaders and managers.
15Five emphasizes a culture of accountability, personal growth, trust, and transparency. Its core values include:
Commitment to customer success.
Fostering authentic relationships within teams.
Encouraging innovation while focusing on areas of strength.
The company actively nurtures these values internally among employees while embedding them into its customer relationships.
15Five serves over 1,600 companies globally, ranging from small businesses to large enterprises. Notable customers include Spotify, HubSpot, Credit Karma, Citrix, and Pendo. The platform is used across industries such as technology, finance, and healthcare. Its user community benefits from webinars, training resources, and customer success programs designed to maximize the platform's impact.