mediasmart
By Affle Iberia, S.L. (Affle Group)
mediasmart provides a robust suite of tools for programmatic media buying, centered around mobile, CTV, and DOOH channels. Its core capabilities include advanced geofencing, household device synchronization, and real-time analytics. The platform supports a variety of ad formats, including display, video, native, and interactive rich media via its recent Nexd integration. Key to its value is the measurement of incrementality, allowing users to track footfall lift and app install growth directly within the dashboard.
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Verified User Rating
Self-Serve DSP ConsoleHousehold SyncProximity MarketingReal-Time IncrementalityOmnichannel ReachPrivacy by DesignAI Bidding OptimizationRich Media Creative StudioAudience Sync for DOOHFraud ProtectionOpen APIsFrequency CappingDynamic CPM BiddingIn-App MeasurementPMP & Private DealsGlobal InventoryViewability MonitoringContextual TargetingCustom ReportingCross-Device AttributionEmailKnowledge BaseHelp DeskPhone SupportCloud, SaaS, Web-BasedSaaSCloud, SaaS, Web-BasedDesktop - MacDesktop - Windows