Kunversion+ is a comprehensive lead generation and relationship management platform tailored for real estate professionals. The company was founded in 2011 by CRM veterans, including Tracy, who aimed to create an all-in-one solution for real estate brokers and agents. Over the years, Kunversion+ has grown significantly, becoming a trusted tool for more than 40,000 real estate professionals across the United States and Canada. Its growth trajectory was further accelerated by its merger with Inside Real Estate in 2016, which expanded its product offerings and market reach.
The company was founded in 2011 by CRM veterans, including Tracy, who aimed to create an all-in-one solution for real estate brokers and agents. Over the years, Kunversion+ has grown significantly, becoming a trusted tool for more than 40,000 real estate professionals across the United States and Canada.
Kunversion+ was acquired by NexPhase Capital, a private equity firm with a $1 billion portfolio, which also acquired Inside Real Estate. This acquisition provided the financial backing necessary for further development and expansion of Kunversion+'s capabilities. While specific valuation figures are not publicly disclosed, the acquisition by a major equity firm indicates a strong market position and potential for future growth.
Kunversion+ offers a robust suite of tools designed to enhance lead generation, engagement, and conversion for real estate teams. Key features include customizable IDX websites with extensive market coverage, a powerful CRM system with smart campaigns, and tools for creating landing and squeeze pages. The platform supports both desktop and mobile access, ensuring that agents can manage leads on the go. Its behavioral automation capabilities allow for automatic communication with leads based on their activity, significantly improving conversion rates.
The merger with Inside Real Estate marked a significant expansion for Kunversion+, combining resources and expertise to become a leader in broker and team software solutions. This strategic move allowed Kunversion+ to integrate new technologies and enhance its product offerings, including the launch of new features like a CRM mobile app and Facebook lead integration.
Kunversion+ continues to innovate with new features that cater to the evolving needs of real estate professionals. Recent updates include advanced CRM functionalities, integrated chat options, and enhanced home valuation tools. These features are designed to streamline the lead management process and provide real estate teams with the tools they need to succeed in a competitive market.
Kunversion+ and Inside Real Estate emphasize a culture of innovation and customer-centricity. The company is committed to providing cutting-edge solutions that empower real estate professionals to drive business growth and improve client relationships. This focus on delivering value and enhancing user experience is reflected in their continuous product development and support services.
Kunversion+ serves a diverse user base of real estate agents and teams, with a strong presence in the USA and Canada. The platform is particularly popular among top-producing teams who rely on its comprehensive features to manage high volumes of leads effectively. The community of users benefits from shared insights and best practices, facilitated by Kunversion+'s robust support and training resources. This active user community contributes to the platform's ongoing development and refinement, ensuring it remains a leading solution in the real estate industry.
Kunversion+
By Inside Real Estate
