Singular is a cloud-based marketing analytics and attribution platform that provides marketers with comprehensive tools to measure and optimize their marketing ROI. The platform integrates data from various sources, offering real-time insights, cost aggregation, campaign attribution, fraud prevention, and ad revenue analysis.
Singular was founded in 2014 by Gadi Eliashiv, Eran Friedman, and Susan Kuo. The company was established to address the growing complexity of marketing data and the need for a unified solution to manage and analyze this data effectively. Since its inception, Singular has experienced significant growth, expanding its global presence with offices in San Francisco, Tel Aviv, London, India, Japan, and Korea.
Singular has raised substantial funding to fuel its growth and innovation. Notably, the company secured $30 million in Series B funding in 2018, led by Norwest Venture Partners, with participation from General Catalyst, Method Capital, Telstra Ventures, Translink Capital, and Thomvest. This funding has been instrumental in driving Singular’s expansion and enhancing its product offerings. The company’s valuation has grown in line with its funding and market presence, reflecting its position as a leader in marketing intelligence.
Singular offers a robust suite of features designed to help marketers optimize their campaigns:
Singular has strategically acquired companies to enhance its technology and expand its product offerings. These acquisitions have allowed Singular to integrate new capabilities and provide more comprehensive solutions to its users.
Singular continuously innovates, regularly releasing new features and updates to stay ahead in the competitive marketing technology landscape. These updates often include enhancements to existing tools, new integrations, and improved user interfaces.
Singular prides itself on a collaborative and innovative company culture. The team is dedicated to solving complex marketing challenges and is driven by a shared vision of empowering marketers with the best tools and insights. The company values transparency, customer success, and continuous improvement.
Singular serves a diverse user base, including some of the world’s leading brands and smartest marketers. The platform is used by businesses of all sizes to optimize their marketing efforts and achieve better ROI. Singular also fosters a strong community of users through events, webinars, and a comprehensive support system.