Hevy Coach aims to provide personal trainers and coaches a world-class, intuitive platform to manage their clients efficiently, assign workout programs, and track progress seamlessly. It is part of the Hevy family of fitness apps, which includes a popular workout tracker used by millions worldwide. The company’s mission is to help people live healthier and more active lives by supporting coaches with powerful yet easy-to-use tools and delivering a smooth workout tracking experience for clients.
Founded in 2019 by Guillem Ros (CEO) and Desmond McNamee (CTO), Hevy Coach was born out of frustration with existing personal training platforms, which were often complicated, bloated, and had poor user experiences for clients. The founders leveraged their extensive experience in fitness technology to build a product that was simple, reliable, and powerful for coaching purposes, focusing on delivering an excellent user experience for both coaches and clients.
As of 2023, Hevy has not reported any external funding rounds and operates with modest revenue of approximately $240,000 annually. The company is a small operation with a lean team — around one employee officially counted — which is indicative of a bootstrap startup focused on organic growth and community-driven development rather than venture capital influx.
The company's growth strategy centers on continuous internal development of features based on user feedback to improve the coaching experience and client engagement.
Hevy Coach frequently adds new capabilities such as improved workout logging tools, enhanced social and motivational elements within the client app, and better communication integrations. The company emphasizes listening to user feedback to refine and build world-class personal training software.
Hevy Coach’s culture demonstrates a passion for fitness and technology, combining expertise in coding and fitness coaching. The team is internationally diverse, with members from Spain, Canada, Poland, and Turkey, united in building a product that makes coaching simpler and more enjoyable. They value user-centric design, simplicity, and a community-driven approach to product evolution.
The user base consists of personal trainers, fitness coaches, and their clients worldwide, particularly those seeking an affordable, easy-to-use alternative to complex fitness CRM systems. The Hevy Coach platform is praised for its clean interface, responsiveness, and effective support, suitable for coaches at all professional stages. Clients appreciate the intuitive workout tracking and social motivation features. The app supports free usage for small client rosters, with scalable pricing for larger teams, making it accessible and appealing for a broad range of users.