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by HG Insights
by HG Insights
The world of private equity and venture capital is more competitive than ever before, with investors chasing the same opportunities, increasing the risk and reducing returns. Leverage sales and marketing insights across portfolio companies to accelerate growth strategies.Identify new and emerging vendors by tracking customer acquisition metrics over time.Quickly identify current and former customers to survey and interview. Understand your holdings’ customer base and competitive positioning on a global basis.
Enterprise (500+)
Accurately identifying businesses on the verge of revenue acceleration Improving the operational efficiency of companies already within your portfolio. Generate TAM reports on demand Build Ideal Customer Profiles for Account Based Marketing programs Identify competitors’ customer base for takeaway programs Understand the customer makeup in which your target is competing Ability to request new target companies for deal flow Discover new market dynamics across competitive vendors Create thematic sourcing strategies beyond customer relationships Generate market maps by discovering customer profiles and competitive positioning Understand the makeup of a potential target’s customer base and exposure to disruption Create a bottom up TAM analysis in order to vet and justify the targets valuationMonitor and benchmark competitors acquisition and growth metrics Determine your holdings’ TAM analysis and market map Analyze technology vendor adoption trends for all markets and segments
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for my 10000 people companyBy HG Insights