

Booqable
By Booqable.com
Booqable (Salad Days B.V.) is a cloud-based rental management solution launched in November 2014. Born from software built to run a camera rental shop, it provides inventory tracking, online booking, invoicing, website management, and mobile app support for small- to mid-sized rental businesses. Based in Amsterdam with a globally distributed team, it supports around 7,500 clients worldwide.
Founders: Bjinse van der Zwaag, Arjen Oosterkamp, and Johan van Zonneveld—originated from tool they’d built for Budgetcam.
Launch: Booqable was introduced in 2014 and has since evolved into a leading platform in the rental industry
Privately held, no external fundraising reported
Inventory management: Real-time tracking by item, category, and location with barcode scanning and calendar view
Order scheduling: Prevents double-bookings, supports padding, dynamic pricing, and extensions
Website + booking: Built-in website builder or embeddable widget; integrates with WordPress, Shopify, Squarespace, etc.
Payments & invoicing: Stripe/PayPal support, 50+ payment methods, deposit authorizations, automated documents & e-signatures
Mobile app: Enables on-the-go booking, check-in/out, scanning, and inventory handling
Mobile app (iOS/Android) launched in 2022 for managing operations on the go
Website builder and calendar features enable customers to set up rental storefronts quickly with SEO-ready templates
Remote-first & flat org (37 Rails/Basecamp inspired), enabling fast shipping cycles
Core values: Sustainability (“rent don’t buy”), community, accessibility, and support for local businesses Booqable.
Clients: ~7,500 rental businesses—serving tools, AV, sports gear, baby equipment, furniture, vehicles, fashion, and events
Geographic distribution: 21% US, 4.8% Canada, 4% Australia, 2.9% Netherlands, others globally
Reputation: Rated 4.8/5 in 900+ reviews; praised for ease-of-use, support, ROI, and inventory clarity