ThrivePass is a cloud-based platform designed to enhance employee well-being from onboarding to off-boarding. The platform offers a comprehensive suite of benefits administration solutions, including Lifestyle Spending Accounts (LSAs), Tuition Reimbursement, COBRA administration, and Pre-Tax Accounts (FSA, HSA, HRA, Commuter). ThrivePass is headquartered in Denver, Colorado, and serves over 500 clients and 180,000 users globally.
ThrivePass was founded in 2014 by Andreas Deptolla and emerged from the Boomtown accelerator program in Boulder, Colorado. Initially known as Wellness by Wishlist, the company rebranded to ThrivePass and expanded its offerings to include a broader range of employee benefits. Over the years, ThrivePass has grown significantly, adding new features and expanding its market reach.
ThrivePass has raised a total of $4.44 million over five funding rounds. The most recent funding round was a seed round in August 2022, where the company raised $420,000. The primary investor in ThrivePass is Boomtown Accelerators.
ThrivePass provides a variety of employee benefits solutions, including:
In April 2025, ThrivePass acquired Wishlist Rewards, a premier employee recognition and rewards provider. This acquisition expanded ThrivePass's offerings to include innovative recognition programs, enhancing the overall employee engagement experience. Additionally, ThrivePass partnered with GenoPalate to integrate personalized nutritional insights into their platform.
ThrivePass continuously updates its platform to introduce new features and improve existing ones. Recent updates include enhanced pre-tax account management, improved COBRA decision enablement tools, and expanded lifestyle spending options. The integration with Wishlist Rewards has also added robust recognition and reward tools to the platform.
ThrivePass is driven by four core values: courageous, authentic, resourceful, and excellent. The company fosters a culture of innovation, collaboration, and continuous improvement. Employees are encouraged to step out of their comfort zones, embrace feedback, and explore creative solutions. ThrivePass also emphasizes employee well-being, offering comprehensive benefits and development opportunities.
ThrivePass supports a diverse user base of over 180,000 employees across 500+ clients. The platform is designed to be user-friendly, with a focus on personalized experiences and efficient benefits management. ThrivePass maintains a strong community through regular engagement, support, and feedback channels.
ThrivePass
By ThrivePass
