Exercise.com is a Tampa, Florida-based company providing an all-in-one business management software platform tailored to fitness businesses. It serves gyms, personal trainers, wellness centers, studios, and hybrid/online training providers with custom-branded web and mobile apps. The company focuses on enabling clients to manage memberships, deliver training, schedule sessions, process payments, and engage their communities seamlessly, all from a centralized platform.
Exercise.com was founded in 2010. Since its inception, the platform has expanded its offerings, employee headcount, and market presence within the fitness tech industry. Joel Ohman is recognized as the CEO. As of 2023-2024, the company has approximately 27 employees. It positions itself as an all-in-one solution in a competitive landscape, emphasizing scalability for small studios and multi-location fitness businesses alike.
Exercise.com has raised approximately $1.7M to $1.99M in funding, primarily through a single seed round. As of recent revenue disclosures, the company generated $2.6M in revenue in 2023 with a steady year-over-year growth rate of around 4.34%. Estimates of annual revenue vary, with some external sources listing higher figures, but as of 2023, the run rate was reported at $2.6M.
The company’s product expansion appears to be largely organic through continuous evolution of existing features (e.g., new video upload tools, group video descriptions, improved routine management in the dashboard).
Gym/studio owners (single and multi-location).
Personal trainers (online and in-person).
Exercise.com
By Exercise.com
