CartonCloud
By CartonCloud
CartonCloud is an easy-to-use cloud-based logistics software company specializing in 3PL transport management systems (TMS) and warehouse management systems (WMS). It focuses on automation technology aimed at transforming the logistics industry by reducing administrative tasks and manual paper processes. Its software supports proof of delivery via sign-on-glass technology and uses laser scan technology for warehouse picking and packing, accessible on multiple device platforms. CartonCloud is headquartered in Burleigh Heads, Queensland, Australia, and has a workforce of around 50-68 employees. The company emphasizes simplicity and improving clients' quality of life by addressing logistical pain points.
CartonCloud emerged from a real-world problem faced by the founders Vincent Fletcher and Nic Comrie, who in 2012 acquired a struggling refrigerated transport and warehousing business. The business was near bankruptcy due to inefficient paper-based processes resulting in revenue leaks and delays. They found existing transport management software inadequate, being outdated with no automation or mobile capability and costly. Vincent, a software engineer, led the development of a custom cloud-based TMS and WMS solution with automation features. By 2014, this software had turned the transport business around, which they later sold to focus solely on the software product, CartonCloud. Since then, the company has steadily grown, expanding its customer base across Australia, New Zealand, and Southeast Asia.
CartonCloud was founded in 2012 and has raised a total of approximately $12–13 million in venture funding across at least two rounds, specifically in 2017 and 2022. The company has shown rapid revenue growth, reaching around $4.4 million in revenue in 2023 with a significant year-over-year growth rate of nearly 293%. As of early 2025, the revenue was reported to have grown towards approximately $14.3 million.
The company has primarily focused on organic growth and continual product improvements, expanding its functionality to cover a broad range of logistics and warehouse management needs, adopting new technologies such as AI to enhance decision-making and automation.
Recent efforts by CartonCloud involve advancing automation to a level where the system can outperform manual decision-making in logistics allocations and operations. They emphasize intelligent scheduling and allocation algorithms powered by AI to streamline logistics workflows further. The company continually adds new features informed by user needs to enrich the platform’s capabilities and usability.
CartonCloud prides itself on transforming complex logistics processes into simple, automated workflows to give users back their time and improve work-life balance. The company culture centers around innovation, solving real customer pain points, and being a supportive, growth-oriented environment. The founders’ journey from rescuing a failing freight company to building a software business underscores a culture of resilience and problem-solving.
CartonCloud serves a diverse user base including small to medium-sized logistics providers, refrigerated transport companies, and e-commerce businesses primarily in Australia, New Zealand, and Southeast Asia. The platform supports hundreds of customers and continues to grow rapidly as word spreads about its ease of use and efficiency gains. Users benefit from cloud access, mobile apps, and integrations that make their operations smoother and more transparent.
