Vividly

Vividly is a cloud-based trade promotion management (TPM) software designed specifically for consumer packaged goods (CPG) brands. It offers a comprehensive solution to streamline trade spend management, optimize promotional strategies, and improve overall business performance. The platform integrates seamlessly with existing CRM, ERP, and financial systems, providing features such as trade promotion tracking, deduction scanning and reconciliation, custom analytics, ROI analysis, and trade check. Vividly's AI-powered software enables brands to plan a year's worth of trade promotions in minutes, build real-time forecasts connected to actual sales data, and manage deductions efficiently. The software has demonstrated significant benefits for its users, including a 90% reduction in deduction-processing labor, 21% improvement in planning accuracy, and 74% increase in contract backup compliance. Vividly's user-friendly interface and powerful analytics tools allow brands to make data-driven decisions, optimize their trade spend, and increase their trade ROI. The platform also offers end-to-end trade deduction management services, which have helped brands save up to $950,000 annually in labor costs associated with deductions. With its focus on emerging and scaling CPG brands, Vividly provides the tools and insights necessary for businesses to compete effectively in the market and drive growth through strategic trade spend management.

Vividly transforms how consumer packaged goods brands do business with trade promotion management software that harnesses the power of artificial intelligence and machine learning to automate workflow and save them time and money. Vividly's competitive advantage stems from its specialized focus on trade promotion management (TPM) for consumer packaged goods (CPG) brands, offering a comprehensive and user-friendly platform that addresses key pain points in the industry. The software's ability to optimize trade spend strategies, improve planning accuracy by up to 91%, and forecast trade with 98% accuracy gives brands the tools to operate like larger companies with fewer resources. Vividly's AI-powered solutions enable brands to plan a year's worth of promotions quickly, build real-time forecasts connected to actual sales data, and manage deductions efficiently, resulting in significant time and cost savings.