Traction Ag
By Traction Ag Inc
Initial Registration: Users register for onboarding webinars to begin the setup process.
Data Ownership Confirmation: Users retain ownership of all agricultural data provided during onboarding, as outlined in Traction's Ag Data Use Agreement.
Entity Setup: Users set up their farm entities for seamless financial tracking, ensuring proper organization of data.
Bank and Credit Card Integration: Connect bank and credit card accounts to the appropriate entities for automated financial data syncing.
Chart of Accounts Configuration: Create and update balances in the Chart of Accounts to align financial reporting with farm-specific needs.
Operational Data Integration: Integrate field operation platforms like John Deere Operations Center or Climate FieldView for automatic syncing of field records.
Webinar Training: Participate in one or two group webinars, approximately one hour each, for live guidance from the Traction team.
Trial Extension (if needed): Expired trials can be restarted upon request, allowing users to complete onboarding without interruptions.
Traction Ag can be customized to fit specific business needs. Below are key data points highlighting its customization capabilities:
Customizable Chart of Accounts: Users can fully customize account names to align with their specific financial management requirements.
Crop and Harvest Customization: Supports over 100 crop types and allows users to customize harvest units, including setting target moisture, shrink values, and base conversions for accurate financial insights.
Field Records and Reporting: Provides enhanced control over field records, crop filtering, and reporting capabilities, allowing users to tailor data tracking to their operations.
Entity Management: Enables the management of multiple farm entities with separate or combined financial reports, offering flexibility for complex farm structures.
Land Agreements and Invoicing: Automatically generates invoices for landlords based on land agreements and completed field records, which can be customized for sharecropping or custom work arrangements.
Expense Allocation: Allows users to allocate expenses directly to specific fields or crops, ensuring detailed cost tracking.
Prepay Expense Management: Users can manage prepay balances and expenses tailored to their purchasing strategies.
Integration Flexibility: Seamlessly integrates with tools like John Deere Operations Center and Climate FieldView™, enabling users to customize data imports based on their operational needs.
Profit Center Analysis: Offers tools for analyzing profitability by crop or field, which can be adjusted based on user-defined parameters like input costs or equipment usage.
Traction Ag has a straightforward pricing structure with some additional costs for specific features or services. Below are the details:
Pro Package: Costs $3,800 per year and includes advanced features such as crop planning, budgeting, grain contracting, and more.
Payroll Add-On: Payroll for up to five employees is available as an add-on for $750 per year.
Late renewals may incur additional charges up to the cost of one year's maintenance.
Training and Consulting Services: Customers can purchase additional training or consulting services at professional service rates to supplement standard support.
Integration with Payroll Providers: Traction integrates with Paylocity for payroll management, but this service may involve separate costs depending on Paylocity's pricing structure.
There are no explicit setup fees mentioned for Traction Ag subscriptions; users can set up their accounts and connect tools like banks and credit cards without additional charges.
Traction Ag offers training and support to ensure new users can effectively implement and use the software. Below are the key aspects:
Live Onboarding Webinars: Traction Ag provides group webinars led by their team to guide users through setting up their businesses on the platform. These webinars typically last about one hour and may require one or two sessions.
Free Onboarding for Existing Customers: Existing users who need help catching up or reconfiguring their setup can access free onboarding assistance by scheduling a webinar with their account manager.
Custom Assistance for Payroll Setup: For users of the Traction Payroll product, personalized walkthroughs are available to configure payroll entities, including setting up accounts and tax information.
Knowledge Base Resources: Traction Ag provides an online knowledge base with articles and guides to help users troubleshoot and learn independently.
Customer Support Team: Users can reach out via email or phone for assistance with any issues during onboarding or regular use. The support team is known for being responsive and helpful.
Trial Extension Support: If a user’s trial period expires before completing onboarding, Traction Ag can restart the trial and enroll them in a webinar to ensure they have enough time to explore the platform.
Traction Ag implements several security measures to protect user data and ensure its confidentiality, integrity, and availability:
Two-Factor Authentication (2FA): Traction Ag employs 2FA to add an extra layer of security to user accounts, requiring both a password and a secondary verification method for access.
Data Encryption: Data is encrypted both in transit and at rest, ensuring that sensitive information remains secure during transmission and storage.
Cloud-Based Security: As a cloud-based platform, Traction Ag handles all backups and data validation, reducing the risk of data loss or corruption.
Access Control: Users are responsible for maintaining the confidentiality of their account credentials, such as usernames and passwords, to prevent unauthorized access.
Malware Prevention: Users are prohibited from uploading malicious software (e.g., viruses or spyware), and Traction Ag takes measures to protect its systems from such threats.
Breach Notification: In the event of a data breach or unforeseen incident (e.g., natural disaster), Traction Ag will notify affected users via email or other legal methods as required.
Data Recovery: Traction ensures that users’ data is backed up and recoverable in case of accidental deletion or system failure.
User Data Ownership: Users retain ownership of their agricultural data (Ag Data) and can download or delete it at any time while maintaining an active account.
Limited Data Sharing: Traction does not sell user data to third parties and only uses it to provide services as outlined in its agreements.
Traction Ag releases updates on a monthly cadence, ensuring consistent improvements to its features and functionality. These updates often introduce new tools, enhance existing capabilities, and address user feedback to streamline farm management processes.
Automatic Deployment: Updates are automatically deployed to the cloud-based platform, eliminating the need for manual installations by users.
Feature Announcements: Each update is accompanied by detailed announcements via the Traction Ag website and blog, highlighting new features and improvements.
User Notifications: Users are notified about updates through email communications, providing insights into the changes and how they can benefit from them.
Webinars and Training: Traction Ag occasionally hosts webinars to educate users on utilizing new features effectively.
Traction Ag has a clear and farmer-friendly policy on data ownership and portability, as outlined in its Ag Data Use Agreement. Below are the main points:
Farmer Ownership: Traction Ag explicitly states that farmers own all agricultural data (Ag Data) originating from their farms, devices, or equipment. This includes farm management, financial, agronomic, and land data.
Rights Granted to Farmers: Ownership gives farmers the right to share, download, and delete their Ag Data at any time while maintaining an active account.
Download Requests: Users can request a download of their Ag Data at any time while their account is active. However, in some cases, the data may not be retrievable in its original format.
Post-Termination Access: Farmers have 30 days after account termination to request downloads or deletion of their data. After this period, Traction is no longer obligated to retain the data.
Opt-Out for Aggregated Data: Farmers can opt out of anonymized and aggregated datasets shared with other users for benchmarking purposes through the application settings or by contacting support.
Third-Party Sharing: Traction requires user consent before sharing Ag Data with third parties, such as trusted advisors or government agencies. Once shared externally, Traction no longer controls how third parties use the data.
Retention Period: Ag Data is stored as long as users maintain an active account and for 30 days after termination.
No Sale Without Consent: Traction does not sell user data to third parties without explicit user consent.
Traction Ag offers flexible terms for scaling up or down as organizational needs change, ensuring adaptability for farms of different sizes and complexities.
Subscription Plans: Traction Ag provides two main subscription tiers—Basic ($950/year) and Pro ($3,800/year)—allowing users to upgrade to access advanced features such as crop planning, budgeting, and grain contracting.
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Add-Ons: Users can scale up by adding optional features like payroll management for $750/year, accommodating additional functionalities as farm operations grow.
Entity Management: The platform supports multiple farm entities, enabling users to expand operations while maintaining separate or combined financial reports.
Custom Features: Advanced tools such as profit center analysis and crop-specific financial tracking allow users to enhance operational insights as their business scales.
Downgrading Plans: Farms with reduced needs can downgrade from the Pro package to the Basic subscription, retaining essential accounting and management features without advanced tools.
Feature Deactivation: Users can deactivate unused harvest products or field records, maintaining accurate financial tracking while simplifying operations.
Cost Optimization: Traction Ag enables users to focus on core functionalities like cash-basis accounting and inventory management, reducing unnecessary expenses during downsizing.
Traction Ag’s cloud-based platform ensures seamless transitions between plans or features without requiring significant reconfiguration.
Automatic Renewal: Traction Ag’s agreements automatically renew for one-year terms unless the user notifies Traction of their intent not to renew before the end of the current term.
Fee Adjustments: Renewal terms may include increased fees, which will apply unless the user opts out of renewal. Users are notified of any fee changes before the renewal period begins.
Notification for Non-Renewal: Users must notify Traction at [email protected] if they do not wish to renew. In such cases, users can continue using the service until the end of their current paid term.
User-Initiated Cancellation:
Users can cancel their subscription at any time during the term. However, no refunds are provided for unused portions of the subscription.
Upon cancellation, users retain access to the platform until the end of their current billing period.
Traction may suspend or terminate accounts for violations of terms, such as non-payment or misuse of the platform.
Immediate termination is possible if a user’s actions cause legal liability or disrupt other users’ experiences.
Data Access Post-Cancellation:
Users have 30 days after account termination to request downloads or deletion of their data. After this period, Traction is no longer obligated to retain or provide access to the data.
Refund Policy:
No refunds are issued for prepaid fees unless termination is due to a material breach by Traction. In such cases, a pro-rated refund may be provided.
Free Trial Period: Traction offers a 30-day trial period for some services, during which users can evaluate the platform without payment obligations.
Post-Trial Options: At the end of the trial, users can either subscribe to continue using the service or cease usage without further obligations (except for provisions that survive termination).
Agreement Changes: Traction may revise its terms at the start of a renewal term and will notify users via email or upon login. Continued use after revisions indicates acceptance of updated terms.
Traction Ag meets several compliance standards and incorporates features to help users adhere to industry and regulatory requirements. Below are the key compliance-related aspects of the platform:
Farm Financial Standards Council (FFSC): Traction Ag aligns with FFSC guidelines, ensuring accurate, consistent, and transparent financial reporting for farm businesses. This adherence helps users maintain compliance with agricultural financial best practices.
Data Privacy Laws: Traction Ag complies with applicable privacy laws, as outlined in its Privacy Policy. It protects personal and agricultural data (Ag Data) from unauthorized access and ensures secure handling of sensitive information.
Ag Data Transparent Certification: Traction Ag is certified as Ag Data Transparent, which means it adheres to principles of data ownership, transparency, and user consent for data sharing. This certification ensures that users retain ownership of their data and can opt out of aggregated data sharing.
Chemical Compliance: The platform includes a chemicals database that helps users review restrictions and manage chemical applications, reducing the risk of non-compliance with environmental or safety regulations.
Nutrient Management: Assists agronomists with nutrient planning and soil sampling to meet environmental standards.
Data Security: Implements measures like encryption and breach notification protocols to comply with security standards for safeguarding user data.
