Marketing Miner is a SaaS-based SEO and data analytics platform designed for data-driven marketers, agencies, and businesses seeking to optimize their online presence and search engine performance. The platform offers a comprehensive suite of over 40 tools that streamline keyword research, technical audits, competitor analysis, rank tracking, brand monitoring, link building, and bulk data analysis. Marketing Miner is recognized for its ability to process large datasets efficiently, making it a go-to solution for professionals who require actionable insights at scale.
Founded in 2015 by Filip Podstavec in České Budějovice, Czech Republic, Marketing Miner began as "Podstavec Tools," a simple set of APIs shared freely within the SEO community. As demand grew and server loads increased, Podstavec developed the first version of Marketing Miner, initially offered for free. The tool quickly gained traction among Czech and Slovak SEO specialists, amassing hundreds of users in its early months. With rising user numbers, the platform transitioned to a paid model and was eventually relaunched as a cloud-based SaaS solution (version 2.0), enabling greater scalability and reliability.
Marketing Miner is a bootstrapped company, having grown organically without external venture capital funding. As of 2024, the company reported $360,000 in annual revenue with a small, agile team of around five employees.
Bulk Data Analysis: Analyze up to 100,000 keywords, domains, or URLs in one operation, ideal for large-scale projects.
Keyword Research: Detailed insights into search volume, trends, keyword difficulty, and suggestions.
SEO Audits: Technical site analysis for issues like broken links, duplicate content, and indexing problems.
Rank Tracking: Monitor keyword performance and compare with up to five competitors.
Competitor Analysis: Uncover competitor keywords, content gaps, and backlink strategies.
Brand Monitoring: Track brand mentions and industry trends, with real-time alerts.
Link Building: Identify new backlink opportunities and monitor existing links, including contact information for outreach.
The company’s growth and product expansion have been driven internally, with a focus on continuous feature development and rapid adaptation to changes in the SEO landscape. For example, in January 2025, when Google tightened data access, Marketing Miner quickly developed its own solution to maintain uninterrupted service, highlighting its agility and technical prowess.
Marketing Miner regularly introduces new features based on industry trends and user feedback. Recent additions include advanced content gap analysis, enhanced bulk index checking, improved data extractors, and expanded brand monitoring capabilities. The platform also continues to refine its user interface and reporting tools to enhance usability and efficiency.
Marketing Miner operates with a small, dedicated team and emphasizes a collaborative, user-focused culture. The company values transparency, responsiveness, and community engagement. Regular team-building events, active participation in industry conferences, and open communication channels with users reflect a culture centered on innovation, support, and continuous improvement.
Marketing Miner serves over 40,000 users worldwide, including SEO specialists, digital agencies, analysts, and content marketers. Its user base is particularly strong in Central and Eastern Europe but is expanding globally due to its English-language support and competitive pricing. The community is engaged through webinars, newsletters, and direct feedback mechanisms, fostering a sense of partnership between users and the development team.
Marketing Miner
By Marketing Miner
