Knowify was co-founded by Marc Visent (CEO) and Daniel de Roulet Jr. in 2012. Their mission was to simplify the administrative burden for small and mid-sized construction businesses. The company has grown steadily, focusing on underserved trade contractors and expanding its feature set to meet industry-specific needs.
The company has grown steadily, focusing on underserved trade contractors and expanding its feature set to meet industry-specific needs.
Seed Round (2014): $2.5M
Accelerator/Incubator (2017): $50K
Debt Financing (2018)
Series A (2021)
Series A2 (2023): $3M
M&A Offer (2025): Details undisclosed
Valuation: Estimated at $3.8M in 2024
Project Management: Job tracking, scheduling, task assignment
Job Costing: Real-time cost tracking, budget planning
Invoicing: AIA-style billing, progress billing, change orders
Time Tracking: Mobile and desktop time entry
Subcontractor Management: Compliance tracking, contract management, performance reporting
Client Portal: Branded portal for client communication
Reporting Tools: WIP reports, profitability analysis
QuickBooks Integration: Two-way sync with QuickBooks Online
Add-on Modules: Service Pro, Prevailing Wage Tracking
AI Integrations: Via Zapier MCP and Whippy AI for automation and communication
Auto-reminders for invoices
Advanced filters and search tools
Improved catalog search
New layout options for dashboards
Empowerment of trade contractors
Simplicity and professionalism
Real human support
Target Users: Small to mid-sized specialty contractors (e.g., HVAC, plumbing, electrical, painti
ng)
Global Reach: Primarily U.S.-based, but accessible internationally
Community Engagement: Webinars, customer success managers, and active support channels
