BrightAnalytics

Name: BrightAnalytics
Brand: BrightAnalytics
SKU: 68d2dfe3bf0528e35dd9f3db
Rating: 5 (1 reviews)

Overview of BrightAnalytics Software Company

BrightAnalytics is a Belgian fintech company specializing in management reporting software. It provides a cloud-based platform that consolidates financial and operational data into intuitive dashboards and reports for strategic decision-making.

Headquarters: Roeselare, Belgium
Founded: 2014
Founders: Lode Bogaert, Merijn Demuynck, Olivier Seynhaeve
Industry: Fintech / SaaS / Business Intelligence
Core Product: BrightAnalytics platform for financial, operational, and ESG reporting

Founding and Growth

BrightAnalytics was founded in 2014 by three entrepreneurs with backgrounds in finance and technology. The company has grown rapidly, achieving:

303% revenue growth over four years
Ranked 41st in Deloitte’s Technology Fast 50 in Belgium
Expansion into Nordics and France, with offices in Stockholm and Paris
766+ customers worldwide, including Loop Earplugs, ML6, Willy Naessens, and Teamleader

Funding and Valuation

Investor: Jürgen Ingels (SmartFin Capital and Minos Capital)
Investment Date: October 2017
Funding Purpose: To accelerate European expansion and product development
Profitability: Remarkably, BrightAnalytics was profitable from its first year

Product Offerings and Features

BrightAnalytics offers a unified platform for:

Financial Reporting: Consolidated P&L, balance sheets, cash flow, and budget tracking
Operational Reporting: Sales, marketing, HR, and logistics performance dashboards
ESG Reporting: Environmental, social, and governance metrics
AI-Powered Tools: GL account mapping and anomaly detection
Integrations: 300+ ERP, CRM, and accounting systems
Customization: No-code semantic layer, SQL support, white-labeling, and unlimited dashboards
Security: ISO 27001:2022 certified, hosted in secure Belgian data centers

BrightAnalytics AI and New Features

AI Mapping Tool: Automates GL account mapping
Semantic Layer: Centralized, version-controlled data modeling
Real-Time Reporting: Rolling data refreshes for up-to-date insights
White-Labeling: Custom branding for enterprise clients
Multi-Cloud Support: Hybrid setups with external data warehouses

Company Culture and Values

BrightAnalytics emphasizes:

Customer-Centricity: Strong focus on translating customer needs into user-friendly reports
Innovation: Continuous investment in AI and automation
Transparency: Clear pricing, no setup fees, and flexible contracts
Team Growth: The team doubled in size recently, with a second HQ floor added
Collaboration: Founders and staff work closely with clients to tailor solutions

User Base and Community

Target Users: CFOs, CEOs, finance teams, operational managers
Industries Served: Finance, marketing, real estate, logistics, IT, and more
Geographic Reach: Belgium, Netherlands, Nordics, France, Germany, Ireland
Community Engagement: Active in fintech circles, recognized by Deloitte and supported by SmartFin

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