Autorox is a cloud-based garage management software designed to digitize and streamline operations for auto repair shops, fleets, insurers, and spare parts suppliers. It offers a full suite of tools including job card management, inventory control, billing and invoicing, CRM, and performance dashboards, all tailored to the automotive ecosystem. By connecting various stakeholders—garages, insurers, fleets, and spares networks—Autorox facilitates seamless real-time collaboration, making claims processing, parts procurement, and repair workflows more transparent and efficient. With AI-powered insights, multi-location support, and a mobile-friendly interface, it helps garage owners optimize resource utilization, boost profitability, and deliver a better customer experience.
Founding and Growth
Autorox was founded on December 18, 2015, in Hyderabad, India. The founders are Vijay Gummadi (CEO), Venubhushan Donepudi, and Amrita Merai. The company positions itself as being "built inside a real garage, not in a boardroom," with the founder drawing on his personal experience as a garage owner. It operates as a SaaS-based, end-to-end management system for the global automotive aftermarket, specifically targeting repair shops, garages, and workshops to help them digitize operations.
Funding and Valuation
Autorox is a venture-backed company that raised its primary funding in an early round.
Total Funding:$3 million raised in one single round.
Latest Round: A Series A round for $3 million on March 10, 2017.
Post-Money Valuation: The company was valued at ₹79.7 Crore as of the 2017 Series A round.
Revenue: Reported revenue of $378K as of March 31, 2024.
Product Offerings and Features
Autorox is an all-in-one Garage Management Software (GMS) delivered via the cloud and accessible through a user-friendly mobile app (for both Android and iPhone). The entire offering is termed the RepairOS Ecosystem.
Core Management: Job card management, work execution monitoring, real-time repair estimates, automated billing, and GST-compliant invoicing.
Inventory Control: Smart, AI-enabled inventory system with real-time visibility, automated procurement, multi-outlet stock transfer, and vehicle-fitment intelligence (linking parts to specific vehicle models).
Customer Engagement: Online appointment booking, live job tracking, automated service reminders (via SMS/WhatsApp), and feedback collection.
Specialized Solutions: Modules for managing Fleet Repairs, streamlining Insurance Repairs (claims and approvals), and providing a POS/digital commerce suite for Spares Sellers.
Enterprise Capabilities: Multi-location control, white-labeling, localization (multi-currency/language), and API integration with enterprise financial platforms (e.g., Tally).
Acquisitions and Product Expansion
Not available.
Autorox AI and New Features
The key new feature focus is on artificial intelligence and digital presence:
ServiceAdvisorAI: An AI tool that reads customer complaints, suggests possible causes, and lists required parts/services, designed to improve accuracy and speed up workflows.
Digital Presence: Provides every subscribing garage with a dedicated professional website to help them establish an online footprint, receive service bookings, and communicate their value.
Company Culture and Values
Autorox's culture is deeply rooted in real-world automotive experience, emphasizing the creator's background as a garage owner.
Vision: "Trust in every repair."
Mission: "Tools for technicians. Trust for drivers." To empower every shop to grow and build customer confidence.
Core Values:Radical Simplicity (Keep it As Simple As Possible), Frugal Innovation (consistent, cost-effective innovation), ambition, determination, and a focus on maximizing automation to minimize manual work.
User Base and Community
Target User: Independent car repair shops, multi-brand garages, fleet maintenance businesses, insurance companies, and auto spare parts distributors globally.
Segmentation: The platform is tiered to serve the entire market: Starter (independent garages), Professional (growing workshops), and Enterprise (multi-location networks, fleets, and franchises).
Community: The company encourages a shared network, referring to its users as the "Autorox Tribe community," designed to help garages work smarter and learn from one another.
