Name: Atomize
Brand: Mews Company
SKU: 68839cc0bdc36164580f2025
Rating: 5 (26 reviews)

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Atomize

By Mews Company

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Hotel Management Software

Overview of Atomize Software Company

Atomize is a cloud-based revenue management platform designed to help hotels optimize pricing and maximize profitability using AI and machine learning. It automates real-time price adjustments based on market demand, competitor rates, and booking trends. Atomize is known for its intuitive interface, autopilot pricing, and integration capabilities with major PMS systems.

Founding and Growth

Founded: 2016 in Gothenburg, Sweden by Leif Jägerbrand, a former adtech entrepreneur.

Early Milestones:
- 2018: Achieved top ratings on HotelTechReport.
- 2019: Became the first RMS to offer real-time price optimization.
- 2020: Expanded into multi-property management for hotel groups.
- 2024: Acquired by Mews, a hospitality cloud platform, marking a major growth milestone.

Funding and Valuation

Seed Rounds:
- 2017: Raised $335K
- 2019: Raised another $335K
Later Stage VC: May 2021 (undisclosed amount)

Acquisition: November 2024 by Mews (valuation not publicly disclosed)
Investors: Included Layline Partners, Vasastadens Bygg Och Bemanning, and angel investors.

Product Offerings and Features

Atomize offers a robust suite of features tailored for hotel revenue optimization:

Real-Time Price Optimization
Autopilot Mode
Future Demand Forecasting
Group Booking Optimization
Event-Based Pricing
Business Intelligence Dashboard
Multi-Property Management
ChatGPT Integration for Natural Language Data Queries
Open API Access
Mobile-First Interface
Multi-Currency and Multi-Language Support (English, French, German)

Acquisitions and Product Expansion

Acquired by Mews in 2024, enabling deeper integration with Mews’ hospitality ecosystem.
This merger expands Atomize’s capabilities to include revenue per space, guest lifetime value, and broader operational automation.

Atomize AI and New Features

ChatGPT Integration: Allows users to interact with data using natural language.

Enhanced Forecasting Models: Improved accuracy using big data and AI.

Expanded Multi-Property Tools: Designed for hotel chains and groups.

Company Culture and Values

Atomize promotes a culture of:

Innovation: Pioneering real-time pricing and AI-driven automation.
Collaboration: Strong internal teamwork and customer engagement.
Excellence: Focused on delivering high-quality software and support.
Agility: Rapid development cycles and responsiveness to market needs.

User Base and Community

Global Reach: Atomize is used in over 50 countries.

Property Sizes: Serves hotels ranging from 40 to 1,250 rooms.

Community Engagement: Active on HotelTechReport, webinars, and industry events.

Customer Segments: Independent hotels, boutique properties, and large chains.