
AssetPool specializes in asset management, digital inspections, and compliance software, helping enterprises and municipalities gain total visibility and control over assets—from onboarding to maintenance and audits. The SaaS platform integrates asset tracking, inspection management, mobile workflow automation, compliance, and real-time reporting.
Founded in 2018 by Michael Kirk, AssetPool originated as an internal solution for Kirk Roth Projects, expanding after validating needs in the mining and fire services sectors. Commercial distribution began in June 2019, followed by international expansion—opening offices in the UK and Canada—to meet increasing global demand. By 2022, AssetPool had surpassed 100 clients and secured a white label distribution partnership with Bosch Rexroth Africa.
Digital inspections and checklists in the field
Asset lifecycle management (onboarding, tracking, decommission)
Real-time audit-ready reporting (photos, time-/geo-stamping)
Multi-location asset grouping and inventory management
Work order scheduling and mobile assignment
Compliance automation across fire safety, OSHA, and other standards
Cloud-hosted dashboards and API integration for IoT/sensor data
Recent enhancements include:
Automated ROI and cost-tracking dashboard (commercial module)
Stock and consumable tracking (coming soon)
Enhanced compliance dashboards for regulatory documentation
AssetPool’s culture is team-driven, championing client partnership and empowerment; the team believes “every team, no matter the industry or size,” deserves advanced tools for efficient, safe, compliant work. The company values transparency, process digitization, and proactive support, enabling clients to focus on business outcomes instead of paperwork.
AssetPool serves clients across asset-intensive industries: fire safety, mining, municipal asset management, service providers, utilities, and transportation. The user community includes small businesses and large enterprises, with a notable presence in Canada, UK, and Africa. AssetPool actively fosters partnerships, client feedback, and knowledge-sharing via its help portal and implementation guides. Its solution is known for quick ROI, lowering risk, and empowering operational teams with accessible mobile technology.

AssetPool
By AssetPool (Pty) Ltd