AppTweak is a leading App Store Marketing & Intelligence Platform, providing data-driven solutions to enhance app visibility and organic growth for developers and marketers. The platform offers advanced tools for app store optimization (ASO), including keyword research, competitor analysis, and performance monitoring, serving over 2,000 customers worldwide, such as Uber, Adobe, and Zynga.
Founded in 2014 and headquartered in Brussels, Belgium, AppTweak has experienced significant growth, with a 60% year-over-year increase and a team comprising 25 nationalities across five global offices. The company has been profitable since 2017 and continues to expand its global footprint.
In 2021, AppTweak secured $22 million in Series B funding from Media Group Rossel, following an earlier $1 million seed round. This investment aims to support the company's global expansion and product development initiatives.
AppTweak provides a suite of ASO tools designed to maximize app visibility and downloads. Key features include keyword optimization, competitive analysis, and market insights, enabling users to make informed decisions in a competitive mobile market.
While specific acquisitions are not detailed in the available information, AppTweak focuses on continuous product enhancement, releasing over 100 new features and improvements in the past year to address evolving user needs.
AppTweak regularly updates its platform, introducing features such as advanced data analytics and user-friendly dashboards to provide actionable insights for app optimization. These enhancements are part of the company's commitment to innovation and customer satisfaction.
AppTweak fosters a culture centered around four core values: learn, play, perform, and friendly. The company emphasizes continuous learning, autonomy, and a supportive environment, believing that a healthy and caring workplace drives performance.
Serving over 2,000 customers globally, including prominent companies like Uber, Adobe, and Zynga, AppTweak has established a strong community of users who rely on its platform for app store optimization and marketing intelligence.
AppTweak
By AppTweak
