

ZebraDesigner
By Zebra Technologies Corp
ZebraDesigner is a label and barcode design software developed by Zebra Technologies Corporation, a global leader in enterprise asset intelligence solutions. This analysis provides an overview of Zebra Technologies, its growth trajectory, product offerings, acquisitions, company culture, and the features of ZebraDesigner.
Zebra Technologies Corporation
Founded: 1969 (originally as Data Specialties Incorporated)
Headquarters: Lincolnshire, Illinois, USA
Employees: Approximately 9,900 (as of 2024)
Global Presence: Operations in over 100 countries with more than 128 offices worldwide
Stock Listing: NASDAQ: ZBRA
Industries Served: Retail, healthcare, manufacturing, transportation, logistics, and more
Zebra Technologies began as Data Specialties Incorporated in 1969, focusing on high-speed electromechanical products. In 1982, the company shifted its focus to specialty on-demand labeling and ticketing systems, rebranding as Zebra Technologies Corporation in 1986. The company went public in 1991 and has since evolved into a leader in real-time data capture and enterprise asset intelligence.
Zebra Technologies is a publicly traded company on the NASDAQ stock exchange under the ticker symbol ZBRA. While specific funding rounds are not publicly detailed, the company's growth has been supported through strategic acquisitions and reinvestment of earnings. For instance, in 2014, Zebra acquired Motorola Solutions' Enterprise business for $3.45 billion, significantly expanding its product portfolio and market reach.
Zebra Technologies offers a comprehensive suite of products and solutions designed to enhance operational efficiency and visibility:investors.
Hardware: Barcode printers, mobile computers, RFID readers, barcode scanners, and rugged tablets.
Software: Label design software (e.g., ZebraDesigner), device management tools, and analytics platforms.
Zebra Technologies has strategically acquired several companies to enhance its capabilities:
Motorola Solutions' Enterprise Business (2014): Expanded Zebra's mobile computing and advanced data capture solutions.
Fetch Robotics (2021): Added autonomous mobile robots to Zebra's portfolio, enhancing automation solutions.
Matrox Imaging (2022): Strengthened machine vision offerings for industrial automation.
Zebra Technologies continuously innovates to meet evolving customer needs. Recent advancements include:
Zebra Workcloud (2023): A suite of enterprise software applications designed for retail, banking, and healthcare industries.
Zebra Technologies fosters an inclusive and diverse workplace culture. The company's core values include:
Lead Through Innovation
Deliver Excellence with Agility
Think & Act Customer First
Succeed as One
Make a Positive Impact
Zebra has been recognized as a Great Place to Work™, with 83% of employees affirming it as a great workplace, surpassing the average U.S. company by 26 points.
Zebra Technologies serves a vast and diverse customer base:
Global Reach: Operations in over 100 countries with a network of more than 10,000 partners.