

WoodWing Assets
By WoodWing Software
WoodWing Assets is a leading Digital Asset Management (DAM) solution designed to help organizations, publishers, and agencies efficiently manage their digital assets. It centralizes and secures digital files, streamlining workflows and enhancing productivity. With features like seamless integration with Adobe Creative Cloud, automated version control, and advanced collaboration tools, WoodWing Assets enables users to store, manage, and distribute high-quality content across multiple platforms effortlessly.
WoodWing Software was founded in 2000, initially focusing on developing productivity-enhancing plug-ins for Adobe InDesign and InCopy. Over the years, the company has expanded its product offerings to include comprehensive content management solutions, such as WoodWing Studio and WoodWing Assets. The company has grown significantly, with headquarters in the Netherlands and offices in the US and Malaysia, supported by a global partner network.
WoodWing is a privately held company, backed by private equity. The company has undergone a buyout/leveraged buyout (LBO) financing round, which has helped it expand its product offerings and market reach. The estimated annual revenue for WoodWing is around $27.9 million.
WoodWing has strategically expanded its capabilities through acquisitions. In 2021, the company acquired Expansion, a provider of the Xtendis SaaS platform for information management. This acquisition, along with the earlier acquisition of Scienta, has enriched WoodWing’s Enterprise Information Management offerings, allowing it to provide more comprehensive document management and archiving solutions.
Recent updates to WoodWing Assets include enhanced file uploading capabilities, seamless creative integration with Adobe tools, support for JPEG2000 files, and a new Photo Editor for quick image enhancements. These features are designed to improve user experience and streamline the digital asset management process.
WoodWing is dedicated to creating exceptional content and information management solutions that drive results. The company values innovation, quality, and security, as reflected in its ISO/IEC 27001:2013 certification. WoodWing’s mission is to liberate organizations from content and information inefficiencies by aligning people, processes, and technology to achieve optimal workflows, automation, and control.
WoodWing serves a diverse range of industries, including publishing, marketing, retail, and creative agencies. The company has a strong global presence, with partners supporting customers in over 60 countries. WoodWing’s user community benefits from comprehensive documentation, support resources, and regular updates to ensure they can maximize the value of their digital asset management solutions.