TracPlus is a leading provider of real-time tracking and communication solutions, primarily serving mission-critical operations such as emergency response, aviation, maritime, and land-based activities. The company offers a cloud-based platform that integrates various data streams into a single, cohesive view, enabling users to monitor and manage their assets effectively. TracPlus is known for its robust and reliable tracking services, which utilize the Iridium satellite network to ensure global connectivity.
TracPlus was founded in 2007 in response to a tragic event involving a capsized fishing vessel off the coast of North Otago, New Zealand. The incident highlighted the need for better coordination and real-time data sharing among rescue teams. Since its inception, TracPlus has grown significantly, expanding its services to over 1,000 clients in more than 40 countries. The company has established itself as a vital supplier to the global airborne special missions sector, including medical rescue, firefighting, military, and utilities.
TracPlus is a privately held, venture capital-backed company. Over the years, it has secured multiple rounds of funding to support its growth and expansion. Notable investors include Movac, Callaghan Innovation, and Aspire NZ Seed Fund. In 2020, Movac invested $5 million into TracPlus to fund its expansion and acquisition efforts.
TracPlus offers a comprehensive suite of products designed to provide real-time tracking, communication, and data reporting. Key features include:
In 2020, TracPlus acquired v2track Limited, a Cambridge-based technology business. This acquisition expanded TracPlus’ product offerings and enhanced its global footprint, particularly in Africa and Europe. The acquisition also brought additional tracking devices and a strong distributor network to TracPlus5. The company continues to focus on expanding its technical and sales capabilities to maintain its position as a market leader in tracking and communication solutions.
TracPlus regularly updates its platform to meet the evolving needs of its users. Recent enhancements include improved messaging features, resizable reports tables, and better visibility of asset trails on maps. The platform also introduced velocity leaders for clearer insights into asset movements, enhanced date pickers for trip analysis, and context-aware location names for more accurate reporting.
TracPlus is deeply committed to improving community safety and operational efficiency. The company’s mission is to provide pioneering and user-centric solutions that prioritize safety, efficiency, and coordination in mission-critical operations. TracPlus values seamless communication, real-time data sharing, and operational excellence. The company fosters a culture of innovation, collaboration, and customer-centricity, ensuring that its solutions meet the highest standards of reliability and effectiveness.
TracPlus serves a diverse user base, including emergency responders, aviation operators, maritime services, and land-based operations. The platform is trusted by over 700 customers in 45 countries, managing more than 7,000 assets globally. TracPlus has built a strong community of users who rely on its solutions for real-time tracking, communication, and data-driven decision-making. The company actively engages with its user base through customer stories, testimonials, and continuous support to ensure optimal use of its platform.
TracPlus
By TracPlus
