Simple Analytics
By Simple Analytics B.V.
The implementation process for Simple Analytics is straightforward and designed to be quick, allowing users to start tracking their website analytics without extensive technical expertise. Here's an overview of the typical steps involved and some data points related to the duration:
Sign-up and Trial: Users can sign up for a free trial without needing a credit card. The trial lasts for 14 days, during which all features are available.
Adding Your Website: Users add their website to Simple Analytics by entering the domain name. This step is straightforward and typically takes a few minutes.
Installing the Script: Once the website is added, users need to install the Simple Analytics script on their website. This involves copying and pasting a few lines of HTML code into the website's <body> section. The process is similar across most platforms and frameworks, with guides available for specific platforms like Squarespace, Webflow, and Google Tag Manager.
Configuration and Setup: After installing the script, users can configure additional settings such as custom domains or DNS settings if needed. This step may require some technical knowledge but is generally quick.
Data Review and Analysis: Once set up, users can start viewing analytics data in the Simple Analytics dashboard. The platform provides simple UI and AI-driven insights to help users understand their website performance without needing to dig through complex reports.
The duration of implementing Simple Analytics is typically short:
Overall, Simple Analytics is designed to be easy to implement, with most users able to start tracking their website analytics within a short time frame.
Simple Analytics offers several customization options to fit specific business needs:
Custom Reports: Users can customize automated reports to include specific information, such as regional data, different periods (weekly, monthly, quarterly, yearly), and reports for specific pages like marketing campaign landing pages. This allows businesses to tailor reports to different stakeholders within the organization.
Goals and Events Tracking: The platform allows customization of goals and events to track specific actions on your website, such as newsletter sign-ups, product purchases, or other key actions. This helps businesses monitor their unique conversion funnels and important events.
Integration with Other Tools: Simple Analytics integrates seamlessly with various tools like Google Tag Manager, WordPress, and frontend frameworks. This flexibility allows businesses to incorporate Simple Analytics into their existing workflows and systems.
API Access: For more advanced customization, Simple Analytics provides API access, enabling businesses to create custom dashboards, reports, and integrations tailored to their specific needs.
Simple Analytics has a transparent pricing structure with no hidden fees. Here are the details:
Custom Plan: Available at $750 per month, providing tailored analytics solutions for large organizations.
Setup Fees: There are no setup fees for Simple Analytics. The platform is designed to be easy to implement, with clear documentation and support available to assist with the setup process.
Maintenance Costs: There are no additional maintenance costs. The subscription fee covers all updates and maintenance of the platform.
Support Charges: Community support is available for free plan users. Paid plans include access to more comprehensive support options. There are no additional charges for support beyond the subscription fee.
Simple Analytics provides a range of training and support options to help new users get started and make the most of the platform:
Documentation: Comprehensive documentation is available on the Simple Analytics website. This includes step-by-step guides on setting up the platform, integrating with other tools, and customizing settings.
Tutorials and Guides: The platform offers various tutorials and guides that cover different aspects of using Simple Analytics. These resources are designed to help users understand the features and functionalities of the platform.
Customer Support: Simple Analytics provides responsive customer support to assist users with any issues or questions they may have. Support is available via email, and the team is known for its quick and helpful responses.
Community Support: Users on the free plan have access to community support, where they can interact with other users, share experiences, and get advice.
Onboarding Assistance: For users on paid plans, Simple Analytics offers onboarding assistance to ensure a smooth setup process. This includes personalized support to help with initial configuration and integration.
Simple Analytics takes data security very seriously and has implemented several measures to protect user data:
Data Encryption: All customer data is encrypted both at rest and in transit. Simple Analytics holds the decryption keys, ensuring that even their hosting providers cannot access the data in clear text.
Minimal Data Collection: The platform collects only the bare minimum amount of data required to provide insights. It does not collect IP addresses or any form of personal data, which significantly reduces the risk of data breaches.
Data Hosting: Data is hosted in fully secured and encrypted servers located in the Netherlands, part of the EU. The hosting providers, Worldstream and Leaseweb, adhere to EU law and GDPR policies.
No Data Transfers Outside the EU: Simple Analytics does not transfer data outside the European Union. This ensures compliance with GDPR and other privacy regulations.
Organizational and Technical Measures: The platform and its hosting parties possess robust organizational and technical measures to protect data. This includes firewalls, regular code updates to address vulnerabilities, and restricted access to customer data.
Data Ownership: Simple Analytics makes no claim over user data. The data collected belongs to the users, and they can export and delete their data at any time.
Simple Analytics regularly releases updates to enhance the platform's functionality, security, and user experience. Here are some key points about their update process:
Security Patches: Security updates are prioritized and released as needed to address any vulnerabilities and ensure the platform remains secure.
Simple Analytics has a clear and user-friendly policy on data ownership and portability:
No Personal Data Collection: Simple Analytics does not collect personal data, which enhances user privacy and reduces the risk of data breaches.
Data Retention: Data is retained in line with the user's subscription plan and is only stored as long as the account is active. Users can delete their data at any time, and it will be permanently deleted after 90 days.
These policies ensure that users have full control over their data and can easily transfer it as needed, while also maintaining high standards of security and privacy.
Simple Analytics offers flexible terms for scaling up or down to accommodate changing organizational needs:
Subscription Plans: Users can choose from different subscription plans (Free, Business, Team, and Custom) based on their requirements. Each plan offers varying levels of features, user access, and data retention.
Upgrading Plans: If your organization needs more features or higher data limits, you can easily upgrade to a higher plan. The process is straightforward and can be done through the Simple Analytics dashboard.
Downgrading Plans: Similarly, if your needs decrease, you can downgrade to a lower plan. This flexibility ensures that you only pay for what you need.
Custom Plans: For large organizations with specific requirements, Simple Analytics offers custom plans that can be tailored to fit unique needs. This includes personalized support and additional features.
Simple Analytics has clear terms and conditions for contract renewal and cancellation:
Notification: Users are notified before the renewal date, allowing them to make any necessary changes to their subscription.
Simple Analytics meets several key compliance standards, ensuring that user data is handled with the highest levels of privacy and security:
GDPR and UK GDPR: Simple Analytics fully adheres to GDPR and UK GDPR regulations by not collecting any personal data from end users. This includes avoiding the use of cookies, IP addresses, and device identifiers.
PECR: The platform is compliant with the Privacy and Electronic Communications Regulations (PECR) in the UK. It does not require user consent for tracking as it does not store or access information on users' devices.
CCPA: Simple Analytics complies with the California Consumer Privacy Act (CCPA) by not collecting any personal information that could identify users or their households.
HIPAA: The platform can comply with the Health Insurance Portability and Accountability Act (HIPAA) as it does not collect any personally identifiable health information.
ePrivacy and TTDSG: Simple Analytics complies with the ePrivacy Directive and the German Telecommunications-Telemedia Data Protection Act (TTDSG), ensuring that no personal data is collected or tracked.
These compliance measures make Simple Analytics a reliable choice for businesses that prioritize data privacy and security.
