Pressero

Pressero is a scalable, cloud-based web-to-print storefront solution built for both B2B and B2C print businesses. It allows you to launch multiple branded storefronts — each tailored to a specific customer or customer group — with full responsiveness across devices. You can offer online document personalization through design tools and variable-data capabilities, plus instant pricing engines (from simple calculators to complex configurations). Pressero supports customer workflows like proofing and approval, reorder functionality, inventory tracking, shipping integrations, and payment processing. Its open architecture enables integration with a wide range of back‑office systems, and its Automated Workflow Integrator (AWI) helps automate order submission into prepress or production hot‑folders. For deeper design work, it partners with eDocBuilder, an online designer and VDP system that provides scripting, imposition, and merge capabilities. Reporting and analytics APIs further enable businesses to monitor storefront performance, customer behavior, and operational metrics.