Locus
By Mara Labs Inc
Locus is a Bangalore-headquartered SaaS company offering a decision‑making platform that automates logistics planning and execution with AI‑powered routing, resource allocation, and last‑mile orchestration. Its mission is to replace manual logistics decisions with data‑driven automation, boosting efficiency, reducing costs, and enhancing customer satisfaction
Founded in May 2015 by former Amazon engineers Nishith Rastogi (CEO) and Geet Garg (CTO), after pivoting from a women’s safety app called RideSafe.
Initially raised a $2.75 M Series A in 2016, followed by $4 M in 2018, and a $22 M Series B led by Falcon Edge and Tiger Global in 2019—bringing total disclosed funding to around $29–30 M.
Total funding rounds: ~$29 M through Series B. Investors include Falcon Edge, Tiger Global, Blume Ventures, Exfinity Venture Partners, and GIC.
Locus delivers a modular, API‑first logistics automation platform with the following core capabilities:
Dispatch Management (Dispatcher): Automated, real-world optimization of routes and scheduling using over 180 variables (e.g., vehicle availability, traffic, order priorities, fuel), designed for high OTIF adherence.
MotionTrack: Real‑time fleet tracking, ETA updates, visual dashboards, and exception management across multi-driver operations.
IntelliSort: Automated shipment sorting and rider/shipment allocation logic for in-warehouse or hub fulfillment.
FieldPro: Field-sales route planning and beat optimization tools for enterprise field staff, including sales teams.
NodeIQ (Digital Twin / Network Design): Enables logistic network modeling—warehouse siting, capacity planning, and scenario simulations to redesign supply chains more efficiently.
Environmental impact integration: tracking carbon emissions (CO₂) and offering carbon-aware routing—recent sustainability improvements include over 14 million+ kg CO₂ reduced.
Scenario planning with NodeIQ digital twin, enabling planning decisions that previously took months to be achieved in hours.
Recognized as a top innovative technology company (Stevie Awards) and featured in Gartner Market Guides for last‑mile delivery and parcel management.
Culture grounded in innovation, algorithm-first thinking, sustainability, and diversity of thought. Strategy reflects first-principles problem-solving and continuous experimentation.
Supports employee well-being with unlimited leave policy, inclusive and LGBTQ+ friendly insurance policies, and learning and development opportunities, along with team-building events like annual hackathons.
350+ enterprise deployments across industries like FMCG, e-commerce, retail, courier, home services, utilities; 360+ clients globally.
Notable clients include Unilever, Nestlé, BigBasket, Myntra, Lenskart, BlueDart, Bukalapak, Tata Group, among others.
The platform has optimized over 1.22 billion deliveries, saved over $300+ million in logistics costs, and reduced over 14 million kg of GHG emissions.
