Klaviyo

Klaviyo's pricing model is based on the number of active profiles and email/SMS sends per month. The platform offers three main plans: Free, Email, and Email & SMS. The Free plan allows up to 250 contacts and 500 email sends monthly. Paid plans start at $20 per month for 251-500 contacts with 5,000 email sends. As the number of contacts grows, the pricing increases accordingly. The Email & SMS plan begins at $35 per month for 251-500 contacts, including 5,000 email sends and 1,250 SMS/MMS credits. Klaviyo also offers a Customer Data Platform (CDP) starting at $500 per month for 100,000 profiles. While Klaviyo may be more expensive than some competitors, it provides advanced features like segmentation, automation, and e-commerce integrations, making it a valuable option for businesses focused on growth and personalization.