Joan Creative is an independent, female-founded agency specializing in transforming brands into "Modern Legends" by integrating comprehensive strategies across various disciplines. Their services encompass brand strategy, research and insights, naming, data analytics, social strategy, and communications planning. The creative team delivers award-winning solutions in brand advertising, social campaigns, content creation, publishing, design, intellectual property development, and experiential marketing. Joan Creative also offers brand identity design, digital experiences, packaging solutions, influencer and creator marketing, and full-service production capabilities, including film, video, digital, social media, animation, illustration, photography, and experiential events. Their media division, Joan X Media, provides full-funnel media orchestration, consulting, planning and buying, social content and performance analysis, and advanced analytics, with a global reach spanning 70 countries. Committed to inclusivity and diversity, Joan Creative has been recognized with numerous industry accolades, such as AdAge A-List and Adweek's Small Agency of the Year awards.
Joan Creative was founded in 2016 by Jaime Robinson, formerly Executive Creative Director at Wieden+Kennedy New York, and Lisa Clunie, former Chief Operating Officer at Refinery29. As a female-founded, independent creative agency, Joan Creative has expanded its presence with offices in New York, London, and Berlin, serving a diverse clientele across various industries.
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Joan Creative offers a comprehensive range of services designed to build and enhance brand identity:
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Joan Creative continually evolves its services to meet client needs. Recent developments include the introduction of JoanxMedia and the expansion of their influencer and creator marketing services, reflecting a commitment to integrating creative and media strategies.
Joan Creative is driven by a culture of "irregular thinking" and iteration, believing that collaboration and a hands-on approach lead to exceptional results. The agency emphasizes diversity, inclusion, and a modern understanding of culture and distribution, aiming to transform brands into "Modern Legends" that possess both cultural traction and long-term endurance.
Serving a wide array of clients, Joan Creative has collaborated with notable brands such as eBay, S&P Global, ZenBusiness, AdCouncil, European Wax Center, Stacy's, and Virgin Hotels. The agency's work spans various industries, including technology, finance, consumer goods, and hospitality, demonstrating its versatility and broad appeal.
