125 Data & Insights

125 Data & Insights typical implementation process:

1. Initial Consultation and Needs Assessment

   1. The process begins with a consultation to understand your business goals, current feedback systems, and specific requirements for integrating 125 Data & Insights.

2. Setup and Configuration

   1. The 125 Data & Insights team configures the platform for your organization, setting up user accounts, survey templates, and integrating with your existing review and social media channels.

3. Data Integration and Onboarding

   1. Historical feedback data may be imported, and connections to external platforms (Google, TripAdvisor, Facebook, etc.) are established to ensure seamless data flow.

4. Training and Support

   1. Your team receives training on how to use the platform, interpret insights, and manage cases, ensuring everyone is comfortable with the new system.

5. Testing and Validation

   1. The implementation is tested to confirm that all data sources are correctly connected and that reports and dashboards function as expected.

6. Go Live and Ongoing Support
   1. The platform is launched for full use, with ongoing support available to address any questions or issues that arise.

125 Data & Insights is designed to be highly adaptable and customizable to fit the specific needs of multisite hospitality operators. Multiple data points and features support this flexibility:

• Customizable Smart Surveys: The platform allows businesses to create tailored surveys that capture feedback across various touchpoints, from overall NPS (Net Promoter Score) down to dish-level details, ensuring that specific operational or service priorities can be tracked and analyzed.

• Branded and Customizable Employee Surveys: Employee advocacy features include fully customizable, branded surveys that link team feedback directly to guest experience, enabling organizations to focus on areas most relevant to their business objectives.

• Integration with Multiple Data Sources: 125 Data & Insights pulls in reviews, direct messages, and comments from a wide range of platforms (Google, TripAdvisor, Facebook, etc.), allowing businesses to centralize and analyze feedback relevant to their unique customer base.

• Topic Analysis and Trend Identification: The platform’s automated topic analysis can be customized to categorize feedback into themes and trends most pertinent to the business, helping to surface actionable insights specific to organizational priorities.

• Market Insights and Competitor Benchmarking: Businesses can configure which competitors or market segments to benchmark against, providing relevant context for performance improvement and strategic decision-making.

• Case Management Customization: The platform supports internal investigation and direct guest communication, with options to tailor workflows and integrate gift cards or other recovery strategies as needed.

• Reporting and Dashboards: Reporting features are designed to be boardroom-ready and can be configured to highlight the most important KPIs and insights for each business, supporting both operational and strategic needs.

• 125 Pulse Score: This holistic metric can be used as a customizable target for teams, focusing efforts on the most critical aspects of guest experience as defined by the business.

125 Data & Insights provides a suite of onboarding and ongoing support options designed to help new users maximize the value of their guest experience and insight platform.

Training and Support Offerings

• Demo and Onboarding

  • New users are encouraged to arrange a demo to see the product in action, which helps them understand how the platform works and how it can be tailored to their business needs.

  • For existing users, dedicated support is available via an Account Manager or directly through client support at [email protected].

• Insight Strategy Sessions:

  • For those seeking deeper engagement, 125 Data & Insights offers Insight Strategy Sessions. These are in-person, detailed strategy sessions held every six months, where a custom plan is built to help users maximize the potential of their data and understand where improvements can be made to boost business performance.

  • These sessions are led by experts and are designed to help users translate insights into actionable business improvements.

• Self-Service and Resource Access

  • The platform is designed to make complex data simple and actionable, with intuitive dashboards and reporting tools that allow users to access granular data and insights, manage social reputation, analyze feedback, and compare performance against competitors—all in one place.

125 Data & Insights implements several security and privacy measures to protect user and guest data, as outlined in their official documentation and privacy policies. Here are the key security measures in place:

• Data Collection and Use Transparency

  • The company clearly explains what information is collected (such as feedback data, visit details from EPOS/till systems, and basic user data for survey personalization), and emphasizes that they do not collect or have access to sensitive payment information like credit or debit card details.

  • Data is collected and processed to provide actionable insights for clients, with strict boundaries on what is accessed and stored.

• Secure Data Handling

  • The company is a registered limited company in England and Wales, which requires adherence to UK data protection laws.

• Cookie and Tracking Controls

  • The website uses cookies for technical analysis and fraud prevention, with information about how to disable cookies provided to users. The use of cookies is limited to anonymous analytics and does not involve sharing personal information with third parties.

  • Tracking is anonymized where possible, and data collected through cookies is used for improving service and not for unauthorized sharing.

• Privacy Notice and Compliance

  • 125 Data & Insights maintains a comprehensive privacy notice that details how data is collected, processed, and protected, ensuring transparency and compliance with GDPR and other relevant regulations.

  • The notice specifies that only necessary data is collected, and it is used strictly to improve client services and provide feedback insights

Frequency of Updates

• Regular Updates: 125 Data & Insights releases regular updates to its software. These updates include new features, enhancements, and security patches. The exact frequency of these updates is not explicitly stated, but regular updates are a common practice in the software industry to ensure continuous improvement and security.

• User Feedback-Driven Updates: The development team actively considers user feedback and requests for new features or improvements. This feedback is often incorporated into future updates, ensuring that the software evolves in line with user needs.

Management of Updates

• Development and Testing: Before any update is released, it undergoes a thorough development and testing process. This includes:

  • Development: New features and improvements are developed by the Feed It Back team, often based on user feedback and industry trends.

  • Testing: Updates are rigorously tested to ensure they do not introduce new bugs or issues. This includes both automated testing and manual testing by quality assurance (QA) teams.

• Deployment: Once an update has passed all testing phases, it is deployed to the live environment. This process is managed carefully to minimize any disruption to users. Deployment may be scheduled during off-peak hours to reduce the impact on business operations.

• Communication with Users: Users are informed about upcoming updates and new features through various channels, including email notifications, in-app messages, and support documentation. This ensures that users are aware of the changes and can prepare accordingly.

• Support and Training: Following an update, the 125 Data & Insights support team is available to assist users with any questions or issues that may arise. Additionally, training sessions may be provided to help users understand and make the most of new features.

• Feedback Loop: After an update is released, the 125 Data & Insights team collects feedback from users to identify any issues and gather suggestions for further improvements. This feedback loop helps ensure that the software continues to meet user needs and expectations.

Data Ownership

• User Ownership: 125 Data & Insights does not claim the ownership of any data created, amended, or stored by users within their systems. This includes documents, databases, data files, web server content, email content, and any other type of data.

• Access Control: Users have control over who can access their data. 125 Data & Insights provides access to user data only to individuals nominated by the user and to their technical team for support purposes.

• Data Return and Deletion: Users can request the return of their data at any time. Upon account termination, Feed It Back will delete any user data from its systems 30 days after the account is closed, or after the data has been returned to the user.

Data Portability

• Right to Data Portability: Feed It Back supports the right to data portability, allowing users to move, copy, or transfer their personal data from one service provider to another. This is in line with regulations such as the General Data Protection Regulation (GDPR).

• Structured, Commonly Used Formats: The software ensures that personal data can be transmitted in structured, commonly used, and machine-readable formats. This facilitates easy data transfer between different IT environments without affecting data usability.

• Secure Data Transfer: 125 Data & Insights uses secure methods to transmit personal data, ensuring that data is protected during the transfer process. This includes encryption protocols and other security measures to safeguard data integrity and confidentiality.

Compliance and Support

• Compliance with Legal Requirements: 125 Data & Insights data portability practices comply with relevant data protection regulations, such as GDPR and the California Consumer Privacy Act (CCPA). This ensures that users' rights to data portability are respected and upheld.

• Customer Support: 125 Data & Insights provides comprehensive support to assist users with data portability queries. This includes explaining the data transfer process, addressing technical challenges, and ensuring the privacy and security of data during the transfer.

• Feedback and Improvement: The company actively seeks feedback from users to improve its data portability features and ensure they meet user needs and regulatory requirements.

1.Scalability and Elasticity

• Scalability: 125 Data & Insights software is scalable, meaning it can handle increasing amounts of work or load by adding resources. This can be achieved by either scaling up (enhancing the capacity of existing resources) or scaling out (adding more resources, such as additional servers or instances).

• Elasticity: The software also supports elasticity, which allows it to automatically adjust resources in response to real-time demand. This means that resources can be dynamically increased or decreased based on the current workload, ensuring efficient use of resources and cost-effectiveness.

2.Subscription and Licensing

• Flexible Subscription Plans: Feed It Back likely offers flexible subscription plans that allow organizations to adjust their usage based on their needs. This could include options to increase or decrease the number of users, features, or data storage capacity as required.

• Pay-As-You-Go Model: Many SaaS platforms, including 125 Data & Insights, may operate on a pay-as-you-go model, where organizations only pay for the resources they use. This model supports both scaling up during peak times and scaling down during periods of lower demand, helping to manage costs effectively.

3.Technical Support and Assistance

• Onboarding and Training: The 125 Data & Insights Academy provides comprehensive training to ensure that users can effectively utilize the software. This includes understanding how to scale the system to meet organizational needs.

• Client Services Team: A dedicated client services team, including client support, onboarding specialists, and client success managers, assists organizations in scaling their use of the software. This team helps configure the system, integrate it with existing infrastructure, and optimize its performance as needs change.

4.Integration and Customization

• Integration with Existing Systems: 125 Data & Insights can be integrated with various existing systems such as CRM, EPOS, booking systems, and social media platforms. This integration helps in scaling the software to handle more data and interactions as the organization grows.

• Customizable Features: The software offers customizable features and dashboards that can be tailored to meet the specific needs of the organization. This customization supports scaling by allowing organizations to add or modify features as their requirements evolve.'

5.Data Management and Security

• Data Portability: 125 Data & Insights supports data portability, allowing organizations to move, copy, or transfer their data as needed. This is crucial when scaling up or down, as it ensures that data remains accessible and secure during transitions.

• Regular Updates and Maintenance: The software undergoes regular updates and maintenance to ensure it remains scalable and secure. This includes applying patches, adding new features, and optimizing performance to handle increased loads.

125 Data & Insights terms and conditions:

Contract Term and Renewal

• Standard Term:

  • All pricing plans (Light, Professional, Expert) are structured on a 1-year term basis.

  • This means clients agree to use the service for at least one year, after which the contract may be reviewed or renewed.

• Renewal Process:

  • Industry best practice suggests that contract renewal would involve communication from 125 Data & Insights to the client before the contract end date, allowing for renegotiation, continuation, or termination.

125 Data & Insights compliance standards:

Key Compliance Considerations:

• UK and EU Data Protection Laws:

  • 125 Data & Insights is a UK-registered company and states adherence to UK data protection laws, including the General Data Protection Regulation (GDPR), which governs the collection, processing, and protection of personal data for individuals within the EU and UK.

• Privacy and Data Handling:

  • The company’s privacy notice outlines transparent data collection, processing, and protection practices, consistent with requirements for data controllers and processors under GDPR and related UK regulations.

• Industry Certifications:

  • There is no direct mention of industry-specific certifications (such as ISO 27001 for information security management) or payment card industry standards (PCI DSS), as 125 Data & Insights does not process sensitive payment information.

• General Compliance Framework:
  • The company’s approach reflects general data compliance standards by emphasizing data privacy, accuracy, retention, and secure handling, in line with best practices for organizations managing customer feedback and operational data.