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Table of Contents

• What is Vector Graphics Software?
• The benefits of Vector Graphics Software
• Typical features of Vector Graphics Software
• The cost of Vector Graphics Software
• Considerations when purchasing Vector Graphics Software

What is Vector Graphics Software?

Vector Graphics Software helps businesses create scalable vector images that can be used for promotional materials, advertisements, websites, and more. Vector graphics are quality images that can be scaled up or down in size without distortion, making them much more usable than non-vector images.

Vector Graphics Software platforms allow users to create compelling graphics in-house, eliminating the need to hire external designers. With a vector graphics tool, graphic design teams can create, manipulate, collaborate on, and share vector graphics for various business purposes.

The benefits of Vector Graphics Software

• Increases the usability of graphics: When creating graphics such as logos, scalability is key. Promotional materials come in many shapes and sizes, so it's important to be able to size vector images without distortion. Vector graphic software produces high-quality graphics that can be scaled down to fit inside of a business card or scaled up to fit on a billboard, increasing image usability.
• Streamlines graphic creation: Non-vector imaging software tools require users to redraw entire images to implement edits. With vector graphic software, users can choose specific areas to edit without having to recreate the entire image. This capability streamlines the graphic creation process and helps save time and costs.
• Enhances web compatibility: Compared to other multimedia files, vector graphics can be exported in smaller file sizes. Smaller file sizes are easier to transport across the web and load faster. Businesses can use vector graphics software to enhance their web performance by uploading vector images that open much faster than other non-vector graphics.
• Saves revenue: By using an in-house vector graphic software tool, businesses can create, edit, and publish high-quality business materials on their own terms but for a fraction of the cost of hiring an external designer.
• Boosts viewer interaction: Today, audiences are drawn to instant gratification. Companies have only a few minutes to capture their audiences’ attention. Vector graphics software tools help businesses create engaging and attractive graphics that effectively draw the attention of their target audiences.

Typical features of Vector Graphics Software

• Design management: Create vector graphics by building, editing, and sharing designs via a shared portal.
• Vector illustrations: Create compelling vector graphics for commercial use.
• Image editing: Edit, retouch, and convert vector images in preparation for publishing.
• 2D drawing: Create drawings and models on a two-dimensional plane.
• Collaboration tools: Access a channel for team members to share media files, communicate, and collaborate on projects.
• Data import/export: Import and export graphics and images to and from the program.
• Drag and drop: Create vector graphics by dragging and dropping design elements.
• Pattern, color, and art storage: Access a database that features a multitude of vector patterns, colors, and artwork.
• Project management: Plan and coordinate the resources, costs, and time needed to execute design assignments.
• Rendering: Generate non-photorealistic images from either a 2D or 3D model.
• Templates: Access built-in design templates that can be customized as needed or used as is.

The cost of Vector Graphics Software

Most products in this market are priced on a per month basis, billed annually. Pricing can be divided into three tiers based on the starting prices.

Price ranges*:

• $5 - $10
• $10 - $21
• $21+

*The pricing included is for the entry-level/lowest-priced offering found on vendor websites on April 12, 2022. These ranges correspond to the 25th, 75th, and 100th percentiles of pricing information gathered from vendor websites of sample products.

Considerations when purchasing Vector Graphics Software

• Skill level of graphic designers: When looking for vector graphics software, be sure to consider the skill level of the graphic designers on your team. Your graphic design team must have certain artistic talent and programming skills to be able to create industry-level graphics. Find a software solution that meets your design team's skill set so they can effectively produce vector graphics.
• Costs: Typically, vector graphics software solutions are available for purchase as both monthly and yearly subscription plans. Consult with your design team to decide if you should purchase the software for the long term or if a monthly subscription is more suitable for the project at hand.
• Technical support: Vector graphics platforms are constantly evolving, and with the evolution and innovation of technology solutions come unwanted bugs and pesky software glitches. Ask the software vendor if they offer round-the-clock support for their vector graphic software solution, in case your team runs into any technical issues.
• Watermarks: Beware of vector graphics tools that use watermarks to encourage users to purchase paid plans. While such vector graphics platforms may save your company money, they may also hinder your ability to claim your designs as your own.